ibeacons

Barneys Brings iBeacons And ‘Endless Aisles’ To New York Flagship

Barneys New York is enhancing the in-store experience at its flagship Manhattan location with iBeacon technology and an updated personalization platform. The…

Engaging Millennials Through Proximity Marketing

As the Millennial generation moves out of budget-constrained youth into their higher earning years, their buying prominence will change, but not at…

Niemann Foods Engages In-Store Shoppers With Personalized App Experiences

Niemann Foods, a grocer operating under the County Market brand, has implemented the Shopper Engagement platform from locations analytics provider Birdzi. Currently…

Shelfbucks Hires ShopperTrak Founder As Chairman Of The Board

Shelfbucks Inc., an iBeacon promotion platform for retail stores,has appointed retail industry veteran Bill Martin, Founder of ShopperTrak, as Chairman of its…