Why Google’s Recent Shopping Blitz is as Much About Advertising as Ecommerce Expansion
Google has indisputably cornered the market on search, and now the tech giant is setting its sights further…
Features June 4
Latest In: Google
Google to Open First Physical Store in NYC
Tech giant Google will debut its first-ever physical retail store, opening to the public in the summer of…
News May 21
Why Google, Facebook and Instagram Ads Blossomed in 2020 — and Where They’re Headed Next
ROI for online advertising benefited from the shift to ecommerce in 2020, as well as the increasingly granular…
Features May 14
How to Prepare your Online Store for Google’s Core Web Vitals
Editor’s note: Google announced that the Core Web Vitals update will be pushed back to mid-June, with the…
Executive Viewpoints April 13
Albertsons-Google Partnership Adds Predictive Shopping List Creation, Mobile Online Ordering Info
Albertsons Cos. and Google have partnered to debut several technological enhancements to the grocery shopping experience. New capabilities…
News March 30
‘A Reckoning for the Advertising Industry’: The Death of Third-Party Tracking Opens New Opportunities for Retailers
A new era of advertising is taking shape. Driven by growing consumer concern over how their personal data…
Features March 25
What is Google Quality Score and What is its Impact on Ads?
Quality Score is a grading system that Google uses to rate the quality and relevance of an ad…
Executive Viewpoints February 22
Amazon Experts: What Does Bezos Move Mean for the Retail Giant?
Jeff Bezos has, for good or ill, long been synonymous with Amazon (that’s what happens when you lead…
News February 3
NRF 2021: High-Level Insights from Lowe’s, Chewy, Alibaba and Wayfair
Necessity forced the National Retail Federation Big Show from the physical world into the virtual one, but its…
Features January 21Top Stories
