experiential

Report: Foot Locker Kids Puts Fun First at its First House of Play Store

Kids Foot Locker has reportedly launched a new store concept called House of Play, with an emphasis on providing a full-family experience,…

Beyond Parking: Planning Lots For Curbside, Events And Additional Use Cases

The mass adoption of curbside pickup during the pandemic has changed the role of the parking lot as retailers work to accommodate…

SHOWFIELDS Will Build On NYC Success With New Miami Location

SHOWFIELDS will open a second experiential retail shop in Miami in May as the company seeks to replicate the success of its…

JCPenney Tests In-Store Beauty Services, Wellness Classes At Texas Flagship Store

JCPenney has launched a new store concept with experiential retailing at its core in Hurst, Texas. The store was built around insights…

Tru Kids Brands Doubles Down On Experience With Traveling Exhibit

Tru Kids Brands is partnering with Candytopia, an interactive art exhibition, to launch The Toys ‘R’ Us Adventure pop-up experience for the…

Building Blocks For Toys ‘R’ Us 2.0: Experiential Retail, Smaller Stores, Laser Focus On Kids

As Tru Kids Brands rises from the ashes of Toys ‘R’ Us, the revived retailer will enter an industry that has moved on since…

Three Lessons From The 2018 Holiday Retail Season

With the dust settling from the holidays, it’s an important time to look back at consumer shopping behavior from the last month…

Nordstrom Adds Inventory-Free ‘Local’ Stores In LA; NYC May Be Next

Nine months after opening its first Nordstrom Local store in West Hollywood, Calif., Nordstrom has unveiled plans to expand the inventory-free concept…

Despite Anchor Store Closures, Malls Can Secure Success With Dining, Experiences, Entertainment

As many as 30% of malls will need to close due to the oversaturation of shopping centers in the U.S., estimates Coresight…

Lowe’s Expands Experiential Smart Home Centers To 70 Stores

Lowe’s has shown itself to be one of retail’s most innovative companies with developments from its Innovation Lab, but the company also…

Exclusive Interview: Moleskine CEO Tackles Brand Transformation

In this exclusive interview with Retail TouchPoints, Moleskine CEO Arrigo Berni explains the company’s transformation, from a single branded notebook to a…