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Inside Hy-Vee’s RedMedia Expansion: From the Sofa to the Store

Coach CEO Q&A: New Las Vegas Fulfillment Center will Reduce Delivery Times by 50%+

Black Friday Football Post-Game Report: A Win for Amazon, but Room for Growth

PepsiCo C-Suite Execs Reveal Strategies for Engaging Time-Starved Shoppers

Solving the Shopping Mall ‘Identity Crisis’ with Community Data and Careful Curation

Inside the Real-World Santa’s Workshop that is PersonalizationMall.com

CMOs

Forrester Q&A: How CMOs Can Meet Louder Demands for Localization

Consumer demands for hyper-relevant campaigns and experiences are accelerating as a result of the pandemic. It’s time for global CMOs to respond….

Nearly Half Of CMOs And CIOs Think Internal Collaboration Has Improved

As many as 43% of CMOs and 50% of CIOs think their relationship with each other has improved over the past year,…

71% Of Luxury Brands Don’t Have CMOs

Marketing is a core function in retail organizations across sizes and categories. Although retailers are ramping up their marketing spending to improve…

Accenture And SAP Align To Release CMO Solution

Accenture and SAP have released a cloud-based marketing solution as part of their joint business model to provide customers with end-to-end solutions…

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Ingredients for Holiday Marketing Magic: Agility, Creativity and Personalization

For 65% of Consumers, Companies’ Sustainability Profile Influences Purchase Decisions

Turn Payments into a CX Differentiator with BNPL, Digital Wallets and Better Orchestration

How to Grow Your Retail Business with Connected TV

Advertisers Shifting Spend from Search to Social

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