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Latest In: ar try-on

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Fatboy debuts AR Snapchat Lens to let customers try out furniture.

Fatboy Furniture Debuts Snap AR Lens as First Step in Wider AR Push

Bean bag and furniture retailer Fatboy has launched a new AR SnapChat Lens as part of a larger…

News November 11
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New Snap study shows that AR is being used more often for more utilitarian purposes.

How Rising AR Adoption is Driving Snap’s Commerce Strategy

When Snapchat first hit the scene back in 2011 it was an instantaneous hit with younger audiences because…

Features September 28
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Walmart is extending its retail media offerings into the realms of social media and livestreaming.

Walmart Expands Retail Media Offering with Social, Livestreaming Integrations

Walmart is expanding the reach of its retail media offerings through a series of new partnerships with TikTok,…

News September 20
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JCPenney debuts AR and AI tools to boost beauty inclusivity.

JCPenney Aims to Boost Beauty Inclusivity with New AR, AI Tools

JCPenney is doubling down on its inclusivity efforts in the beauty space through a new partnership with Revieve,…

News September 12
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3 Ways augmented reality can improve CX

3 Immersive Customer Experiences Using Augmented Reality

When the mobile game “Pokémon GO” made a splash in 2016, global audiences got their first taste of…

Executive Viewpoints August 1
ar try-on Hugo Boss Reactive Reality virtual fitting room virtual try-on
Hugo Boss has rolled out virtual fitting rooms using AR tech.

Hugo Boss Debuts Virtual Fitting Room Tech in 3 European Markets

Luxury fashion house Hugo Boss has rolled out digital dressing room technology from Reactive Reality across its websites…

News July 29
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Walmart's debut of AR try-on for furniture is one of several moves AR moves the retail giant has made recently.

Why Walmart is Doubling Down on Augmented Reality

Augmented reality tech is nothing new — in fact, it’s been around since 1968 (surprising, right?). And yet,…

Features July 12
ar try-on Bill Ready ceo appointment Digital Commerce executive appointments Google livestreaming online payments Pinterest social commerce
Bill Ready, who formerly led Google Commerce, has been named CEO of Pinterest.

Pinterest Names Google’s Bill Ready CEO, Underscoring Platform’s Commerce Ambitions

Pinterest Co-founder, CEO and President Ben Silbermann is stepping down after 12 years at the helm, and online…

News June 29
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Amazon debuts augmented reality try-on for sneakers on its app

Amazon Introduces AR Try-On for Shoes

Amazon Fashion has launched a new virtual try-on feature for shoes. The interactive mobile experience uses augmented reality…

News June 9
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