Santa’s Little Helper this Holiday Season: Live Shopping
The 2025 holiday season is shaping up to be driven by AI-driven discovery, economic caution and performance-obsessed marketing,…
Executive Viewpoints October 29
Latest In: affiliate marketing
Agentic Commerce Meets Retail ROI: How the Affiliate Model Powers the Future of AI-Led Shopping
When autonomous shopping agents start making product decisions on behalf of consumers at scale, the retail world will…
Executive Viewpoints October 9
Meta Debuts Customizable AI Agent to Help Brands Close the Sale
In its ongoing effort to leverage AI to drive ad performance across Facebook, Instagram and its messaging platforms,…
News October 2
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The Store Manager Bottleneck: Why Execution Is Retail’s Hidden Margin Killer
In today’s retail environment, store managers are no longer “just” operators. They are culture carriers, translators of strategy, problem solvers, and the primary architects of the customer experience. Every corporate…
June 1
Two Years in, TikTok Shop is a Commercial Powerhouse: A Look at the Numbers
How the time flies — today TikTok Shop celebrates two years since its formal U.S. launch, and for…
Features September 12
Walmart’s Latest ‘Adaptive Retail’ Adventure: Immersive Gaming + Commerce
Last summer, Walmart executives coined a term to describe retail’s new era: “Adaptive Retail.” Simply put, Adaptive Retail…
Features February 26
Big Lots Looks to Bolster Lagging Sales with New Affiliate Program
Big Lots is moving full steam ahead despite its recent bankruptcy filing and sale. In addition to bringing…
News September 26
YouTube Expands Shopify Partnership to Amp Up Creators’ Affiliate Efforts
In 2023, people watched over 30 billion hours of shopping related videos on YouTube, according to the company.…
News August 20
Planet Fitness Joins the Retail Media Game
Fitness center chain Planet Fitness is the latest company to jump on the media network bandwagon with the…
News January 29
TikTok Shop Officially Debuts in the U.S.
It might have been the worst-kept secret in retail, but after months of unconfirmed reports, behind-the-scenes testing and…
News September 12Top Stories
