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How (And Why) Men’s Brands Become Women’s Brands

The men’s fashion category has boasted the strongest growth rate within the apparel industry in recent years, prompting a robust wave of new entrants into this increasingly lucrative space. However,…

Executive Viewpoints September 25

Consumer Spending Will Be Our Best Economic Barometer

We don’t have a COVID-19 crystal ball to see how this uncertainty will pan out, but we can see that consumer spending is shifting amid the pandemic. It’s created such…

Executive Viewpoints September 25

CMO Council Report: Why Paid And Earned Media Must Be In Sync For Retail Success

Marketing and communications are two sides of the same coin, but their respective teams are often at odds within retail companies. Marketers are immersed in a world of directly measurable…

Features September 25

Report: Prime Day 2020 To Be Held October 13-14

Prime Day 2020 is reportedly scheduled for Oct. 13 and 14, according to an internal Amazon email seen by The Verge. The publication also reportedly saw a separate email informing…

News September 24

Party City Plans Just 25 Halloween Pop-Ups For 2020

Party City is hiring 20,000 temporary workers for the holiday season — 80% of its 25,000 seasonal hires in 2019 — even though the retailer is drastically reducing the number…

News September 24

Commerce Signals Releases Solution To Monitor Consumer Spending By Retailer

Commerce Signals, a source for consumer spending insights, has launched the Commerce Signals Merchant Tracker, a solution that can help businesses understand where consumers are spending and how their own…

News September 24

Revuze Uses AI To Offer Faster Insights Than Traditional Focus Groups

Revuze, a marketing, business development, product management and enterprise solutions provider, offers Revuze Explorer, a tool that can help retailers discover consumer insights faster. The tool utilizes AI to extract…

News September 24

Boomer Buyers: How To Capture Seniors Through Strategic Store Design

Talk of Millennials is rampant throughout the retail industry. Stores, technologies, experiences and product displays are being reshaped for Millennial appeal. But retailers jumping on the Millennial bandwagon do so…

Executive Viewpoints September 23

Walmart To Hire 20,000 Seasonal Employees To Prepare For A Digital Holiday Season

Walmart plans to hire 20,000 seasonal associates at fulfillment centers across the country, at starting hourly rates ranging from $15.75 up to $23.75 based on location, position and schedule. The…

News September 23
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