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The New Normal: CPG’s Return to the Customer
The rapid growth of ecommerce and proliferation of subscription services is changing the retail landscape for good. Deloitte Digital estimates that online retail is growing at more than twice the…
Executive Viewpoints November 9Welcome to Gifting 2020 and Beyond — It is Better to Give Than to Receive
Gifting, and more broadly the act of giving, has taken on a whole new meaning in recent months. Whether it’s giving of our time to help the community, giving a…
Executive Viewpoints November 9Rachel Zoe Rebrands Box of Style Subscription Program as CURATEUR, Expands Member Benefits
Fashion icon Rachel Zoe has taken her subscription offering, Box of Style by Rachel Zoe, and relaunched it as CURATEUR, a digitally native women’s lifestyle membership that will deliver bespoke…
Features November 9‘Contextual Commerce’ and the Evolution of Advertising
Featuring: Laura & Hank Frecon, Source Digital Streaming services have disrupted traditional TV advertising as we know it. Gone are the days when brands and retailers could push messaging via…
November 9CVS Names Aetna Veteran as New President and CEO
CVS Health has named Karen Lynch as its next President and CEO, effective Feb. 1, 2021. Current President and CEO Larry Merlo will continue to serve on CVS Health’s Board…
News November 6Transparency: The ‘Secret’ to Successful Seasonal Marketing
With brand marketers charged with growing market share and attracting new consumers throughout the never-ending cycle of seasonal marketing, the search for a competitive advantage over others in the category…
Executive Viewpoints November 6How Schnuck Markets Harnessed Robots to Take Cleanliness to the Next Level
Since the start of the pandemic, cleanliness has become more important than ever. This is a particularly important challenge for grocery retailers like Schnuck Markets, which exist in a space…
Features November 6The Need for Retail Customer Service on Social Media is Real
With the holiday shopping season starting even earlier this year, today’s retailers must have a sound customer service strategy across all channels. And with social commerce sales expected to reach…
Executive Viewpoints November 6Marks & Spencer Leverages 3D Computer-Aided Design to Improve Product Testing
Marks & Spencer has partnered with First Insight and Optitex to improve its ability to bring products to market. The retailer is utilizing First Insight’s digital product testing solution and…
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