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Bloomingdale’s Adds Extra Tier, Removes Branded Credit Card Requirement from Loyalty Program
Bloomingdale’s has expanded its Loyallist program by adding an extra tier of benefits, and allowing all shoppers to reach every level even without their having a Bloomingdale’s-branded credit card. Customers…
News March 1
Nordstrom to Open Tonal Exercise Demo Spaces Inside 40 Stores
Nordstrom will open 40 Tonal store-within-a-store locations in 20 states, including 12 where the exercise equipment retailer doesn’t have a physical location. Tonal machines utilize AI software and digital weight,…
News March 1
Sephora Plans 260 New Stores for 2021, Including 60 Freestanding Locations
Sephora is continuing its move away from malls with the announcement of the largest store expansion in its 21-year history in the U.S. More than 260 new stores are slated…
News March 1
How Sam’s Club Leverages Online Content to Boost Consumer Confidence
Brands and retailers often use reviews, ratings and other types of content to boost consumers’ confidence about a pending purchase. At a time when uncertainty about decisions large and small…
Features March 1
Why Retailers Should Incorporate Social Monitoring and Learning into Their Brand
Marketers sometimes get caught in a trap when they make social monitoring and social listening an either/or paradigm. The truth is that both are necessary tools in a marketer’s belt.…
Executive Viewpoints March 1
The Keys to Keeping Your Online Payment System Legal and Secure
The internet facilitates every aspect of our lives, which has only become more obvious during the COVID-19 pandemic. Although we spend much of our time online, confidence in internet security…
Executive Viewpoints March 1
How Brilliant Earth Became a Purpose-Driven Innovator
Featuring: Beth Gerstein, Brilliant Earth Brilliant Earth made a splash in the retail industry with its emphasis on ethical sourcing and it’s digital-first business model. Over the past 15 years, the company…
Podcasts March 1
Costco Sets New Minimum Wage at $16 Per Hour
Costco will raise its hourly minimum wage to $16 at the beginning of March 2021, according to CNBC. CEO Craig Jelinek revealed the plans during a Senate budget committee meeting…
News February 26
Madison Reed Raises Another $52 Million on the Heels of 130% Growth
Hair care brand Madison Reed has raised an additional $52 million in financing to fuel its omnichannel expansion after reporting 130% growth and doubling its consumer base in 2020. Launched…
News February 26
