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Ruggable’s Chief Marketing and Creative Officer on the Brand’s Design-Led Reset
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3 Smart Ways To Increase Buy Now, Pay Later Revenue
Buy now, pay later (BNPL) is to ecommerce as layaway was to brick-and-mortar retail, but with instant gratification. This tender type option has rendered some much-welcomed results for stressed retailers,…
Executive Viewpoints June 1448% of Shoppers Want Retailers to Use SMS for Order Shipping Updates
Retailers have some work to do when it comes to delivering great SMS notifications: just 15% of consumers ranked retailers as the best at text updates, putting retail at No.…
Features June 14Top Ways Retailers Continue Evolving their Tech Stacks
Now more than ever, retailers are looking for solutions to create more seamless in-person and digital customer experiences. But while blending of in-store and online provides consumers with significantly more…
Executive Viewpoints June 11Dengo Chocolates
(Hover over a photo in the gallery above to read more details in the captions, or click on a photo to expand and open the full-size images.) The firm Matheus…
News June 11Alex and Ani Enters Chapter 11, Seeks Potential Sale
Jewelry brand Alex and Ani has commenced Chapter 11 bankruptcy proceedings in order to undergo a comprehensive financial and operational restructuring. Additionally, the company will seek bids for its assets.…
News June 11Grove Collaborative Hires Former Amazon Marketing Executive for CMO Role
Eco-friendly retailer Grove Collaborative has named former Amazon executive Jennie Perry as its new Chief Marketing Officer (CMO). Perry will lead the retailer’s marketing strategy and be responsible for overseeing…
News June 11Are Coupons Still Relevant in an Increasingly Digital World?
Digital transformation is a critical initiative for retailers to maintain a competitive edge, forcing retailers to review and modernize their operations across all sales channels. Many “old school” strategies, or…
Executive Viewpoints June 11Leveraging Marketing Attribution for Both Ecommerce and In-Store Foot Traffic
Just because ecommerce has become reasonably ubiquitous does not mean that in-store retail shopping is dead. In many cases, ecommerce brands are opening brick-and-mortar locations. Companies such as Amazon, Boll…
Executive Viewpoints June 11Brands Build Communities with Facebook Livestreaming by Stressing Real-Time Aspects
Live shopping is still a young medium, but retailers and social media platforms alike already are taking advantage of its biggest strength: directly connecting consumers and brand representatives in real…
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