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#TBT: Service Merchandise Was the OG Multi-Channel Shopping Experience
I have very vivid memories about Service Merchandise, a now-defunct business with a unique ordering process focused on catalog inventory. For a kid, that kind of business model was the…
Executive Viewpoints August 30Afterpay Helps Retailers Target Younger Shoppers with Afterpay Ads
Afterpay has launched Afterpay Ads, a suite of advertising products designed to help retailers and brands reach, acquire and activate shoppers across the Afterpay ecosystem. The platform was built for…
News August 27The Matryoshka Trend: Breaking Down the Rise of Retail’s “Russian Dolls”
As the world reopens in full force amid COVID-19 vaccination efforts, brands seek new ways to turn customers’ in-store experience into something that not only makes them feel safe but keeps them coming back and…
Executive Viewpoints August 27Luxury Veteran Named Michael Kors CEO, Preps to Move into Top Spot at Parent Company Capri in 2022
Former Coach President and CEO Joshua Schulman has been appointed CEO of the Michael Kors brand and will succeed John Idol as CEO of parent company Capri Holdings in September…
News August 27Increasing Efficiency for Remote Retail Teams
Having remote teams as a permanent part of company infrastructure wasn’t encouraged in most businesses before the pandemic. But we’ve since seen how productive and effective remote units can be…
Executive Viewpoints August 27Overcoming the On-Demand Delivery Tradeoff: How to Keep Customers Without Cutting Profits
Even before the COVID-19 pandemic dramatically accelerated the growth of ecommerce and raised consumer expectations for seamless, almost instantaneous fulfillment, on-demand deliveries were already becoming the norm across the globe.…
Executive Viewpoints August 27Consumers Take Control via Conversational Marketing: Why Personalization is Key
Conversational marketing enables marketers to build brand equity and improve campaign performance by transforming the customer experience through a combination of strategy, approach and technology. Consumers are clear about how…
Executive Viewpoints August 26How Resale is Driving the Reinvention of Luxury Retail
After “acceleration” and “pivot,” one of the biggest retail buzzwords to emerge in the last 18 months has been “circularity.” The term rose to the surface last year as 2020’s…
Features August 25Cloud Native Value: Why Retailers Should Learn to do More With Less
If retailers think online shopping in 2021 is about the simple exchange of goods for money, they’re doing it wrong. If they aren’t delivering a connected and engaging customer journey,…
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