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Ukraine Crisis: Retailers React With Direct Support, Charitable Efforts and Product Boycotts
Retailers across the globe are reacting to Russia’s invasion of Ukraine in multiple ways: some are refusing to carry Russian products like certain vodka brands; others are donating to relief…
News February 28
Target Enhances Employee Benefits with Higher Wage Range and Expanded Healthcare Access
Noting the importance of investing in its team members, Target announced a new starting wage range of $15 to $24 per hour, along with greater healthcare access for workers and…
News February 28
How Can Brands Capitalize on NFTs? VC Firm Spotlights 3 Trends
The NFT space is heating up, and brands across the retail realm are eager to show their innovation in the quickly blossoming category. Just look at the Super Bowl’s roster…
Features February 28
A Local SEO Guide for Franchise Owners
The post-pandemic business landscape is a hotbed for SERP (search engine results pages) ranking competition. With drastic algorithm changes adding to the pressure, now’s the time for businesses to make…
Executive Viewpoints February 28
Time to De-Uberize: the Hidden Power of Live Commerce
Recently, retail and manufacturing brands have been following an odd if predictable playbook. They have taken the lead of the ride-sharing service Uber and dedicated themselves to providing faster, easier…
Executive Viewpoints February 28
Can Brands Close the Relevance Gap?
Featuring: Michael Osborne, President, Wunderkind Consumers know how to judge the quality of marketing messages. In their mind, that quality has a direct connection to the quality of the brand…
Podcasts February 28
Bath & Body Works CEO Meslow to Step Down, Citing Health Reasons
Bath & Body Works CEO Andrew Meslow announced this week that his departure would be finalized on May 12, 2022. Chair of the Board of Directors Sarah E. Nash has…
News February 25
Gift Card Association Promotes PSA Warning Consumers About Fraud Dangers
Gift cards remain a popular purchase among consumers, but they also provide openings for scammers and criminals. In conjunction with the upcoming National Consumer Protection Week, the Retail Gift Card…
News February 25
b8ta Ends U.S. Operations but the Experiential Trailblazer Leaves Multiple Lessons for Other Retailers
Experiential retailer b8ta officially shut down its U.S. brick-and-mortar operations on Feb. 18, 2022, according to the company website. The brand’s international businesses, b8ta Japan and b8ta MENA in the…
News February 25
