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Nordstrom Expands Retail Media Offerings to First-Party Channels

Following a successful 2021 pilot that offered brands sponsored on-site ads, Nordstrom Media Network (NMN) has expanded to include off-site channels including paid social and display ads, YouTube video, search…

News March 2

Report: From Exhausted Parents to Eager Activists, Modern Shoppers are More Diverse Than Ever

The past two years have been chaotic for the average person, which has impacted just what they’re looking for when they shop. Work from home has been normalized and inflation…

Features March 2

How to Launch a Marketplace to be the Disruptor, not the Disrupted

Some retailers lament the woes of Amazon and other marketplaces cutting into their sales, profit, market share and valuation. Some retailers launch their own marketplace to become the disruptor instead…

Executive Viewpoints March 2

Estée Lauder Forces Out Exec for Racist Instagram Post

John Demsey, an Estée Lauder Executive Group President responsible for some of the company’s biggest brands, has agreed to retire following the discovery of a racist meme on his personal…

News March 1
Lowe's, DIY-U by Lowe's, home improvement, DIY

Lowe’s Launches In-Person and Livestream DIY Education Resource

Leveraging high millennial homeownership rates and this group’s affinity for do-it-yourself projects, Lowe’s has introduced DIY-U by Lowe’s, a new home improvement platform that features live and on-demand educational resources…

News March 1

Farmstead and Circle K Band Together to Bolster Last Mile Footprint as C-Store Delivery Heats Up

Online grocer Farmstead has partnered with convenience retailer Circle K to advance both business’ operation with new capabilities. The alliance will open up new fulfillment options using Farmstead’s Grocery OS…

News March 1

Through the Looking Glass: Touchscreen Access to the Metaverse

The recent expansion of the metaverse has sparked innovators’ imaginations. This virtual 3D world is well known to gamers who don their VR goggles and play, totally immersed in the…

Executive Viewpoints March 1

How Retailers Can Support BIPOC Brands Beyond February — and the ‘Charity’ Space

As it has for several years, Black History Month 2022 boasted a sizeable assortment of retailer programs designed to spotlight products made by Black- and BIPOC-owned companies. And this year…

Features March 1
Walmart, Walmart+ Exclusive Access, Walmart+, Amazon Prime, Alibaba

Walmart+ Creates its Own Shopping Holiday Following Amazon Prime Price Increase

Alibaba has Singles Day and Amazon has Prime Day, and now Walmart is making its own mark on the calendar with an exclusive event to promote the Walmart+ subscription service.…

News February 28
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