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After ‘Pandemic Hangover,’ Rebel Green Gains Actionable Insights With Data Analytics Solution
When the COVID-19 pandemic hit, eco-friendly household cleaner brand Rebel Green happily grappled with a surge in overnight mainstream success as consumer demand for cleaning products skyrocketed. It was a…
Features August 17
How Kids Foot Locker Inspires Gen Alpha…from TikTok to the Metaverse
While many brands and retailers are focusing on engaging Gen Z, Gen Alpha is slowly creeping into the picture. Gen Alpha — consumers born after 2010 — have grown up…
Features August 17
8 Key Ecommerce Automation Strategies That Drive Sustainable and Profitable Growth
It’s hard to say that 2022 has been the year of ecommerce so far. Looking at all the stats, frankly one might even say quite the opposite. According to the…
Executive Viewpoints August 17
How Kids Foot Locker Plays Well with Gen Alpha
Social platforms and the metaverse have given Gen Alpha a new way to share their voice, their creativity and their identities with the world. Kids Foot Locker sees this as…
Features August 16
IKEA U.S. Installs EV Chargers at 25+ Stores, Plans Wider Rollout by 2023
IKEA U.S. is deploying fast electric vehicle (EV) chargers at more than 25 retail locations across the country via a partnership with Electrify America and Electrify Commercial. The initiative is…
News August 16
ABG Adds Ted Baker to its Brand Roster
Brand management firm Authentic Brands Group (ABG) has added another major retailer to its portfolio with the acquisition of beleaguered British fashion chain Ted Baker. The conglomerate — which also…
News August 16
Walmart Adds Streaming to Walmart+ Membership With Paramount+ Partnership
Walmart is further enhancing the value of a Walmart+ membership with the addition of a Paramount+ Essential subscription at no extra cost. The plan will give Walmart+ members access to…
News August 16
Sparked by Pandemic Stresses, Unionizing Workers Seek Respect and a Place at the Table
While only a small number of retail stores have unionized, the growing popularity of the movement may herald of what’s to come. More than two-thirds (68%) of Americans approve of…
Features August 16
Ecommerce Personalization in the Age of Consumer Data Privacy
Optimized personalization is a necessary tenet of any ecommerce brand that aims to stand out. The importance of winning loyal customers depends on one-to-one customer personalization and engagement based on…
Executive Viewpoints August 16
