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Home Depot Retail Media Network Launches New Self-Service Ad Platform
Orange Apron Media, the retail media division of The Home Depot, has launched a new self-service experience for brand advertisers. Through Orange Access, advertisers can plan, activate, optimize and report…
News October 4UPDATE: Wage Increase Offer Puts Port Strike on Hold Through January 2025
[Update as of Oct. 4, 2024] The strike that threatened to snarl supply chains has been postponed until at least Jan. 15, 2025, with the International Longshoremen’s Association (ILM) union…
News October 45 Tips to Make ‘Returnuary’ as Painless as Possible
It’s understandable that retailers are frustrated by persistently high product return rates, especially for ecommerce purchases (15.4% following holiday 2023, according to the National Retail Federation). Retailers can try to…
Features October 4Beyond Discounts: How 4 Top Retailers are Revolutionizing Loyalty Programs
It seems that every retailer has a loyalty program these days. Because of this, their universality is raising the bar. To capture customers’ attention, it’s no longer enough just to…
Executive Viewpoints October 4Rebirth at Kohl’s: Retailer Brings Back Beloved Babies ‘R’ Us Registry
Expectant parents, rejoice! After announcing its new in-store partnership with Babies ‘R’ Us, Kohl’s is bringing back the retailer’s beloved baby registry. Expectant families can build, manage and share their…
News October 3Google, Amazon Amp Up Visual Search Tools to Aid Shoppers
When searching for a specific item, the right combination of keywords to describe what you’re looking for can sometimes escape you. And other times, you may define and describe something…
News October 3JCPenney, LIFT Select 10 Finalists for Beauty Accelerator Program
JCPenney and Rare Beauty Brands have selected 10 finalists for the 2024 LIFT Beauty Accelerator program, which was created to empower female-identifying founders from underrepresented backgrounds. LIFT will support five…
News October 3Amazon Dives Into the Shark Tank to Promote ‘Buy It Now’ Launch
Borrowing a page from Shark Tank, Amazon will premiere its new Buy It Now game show on Prime Video on Oct. 30, 2024. Entrepreneurs will have 90 seconds to pitch…
News October 3How Walmart’s Data Insights are Helping its Suppliers ‘Make the Right Moves in Tough Times’
It’s no secret that the retail dynamic is complicated right now — brands are fighting for every conversion in an increasingly expensive ad environment where consumers are less loyal and…
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