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From Passive to Interactive: How to Use Video to Drive Audience Engagement and Activation
Today’s marketing and ecommerce leaders know that video is a critical component of any content strategy. After all, retailers using video in product detail pages (PDPs) can see conversions increase…
Features October 7
Retail Storytelling Isn’t Just for Kids
Featuring: Kristina Duncan, Creative Executive, American Girl Ted Galperin, Partner & Design Director – Retail, Mythology If you want to create store experiences that are not only engaging, but truly…
Podcasts October 7
Heidi Klum ‘Modelverse’ Lets Players Walk a Virtual Catwalk in Roblox
Supermodel Heidi Klum has launched Modelverse, a new digital fashion experience in Roblox. Developed in partnership with Supersocial, a creative studio that specializes in virtual world development, Modelverse gives gamers…
News October 4
Dick’s Sporting Goods Integrates Traceability into Sourcing Operations
Dick’s Sporting Goods will expand its use of sourcing solutions from Inspectorio, incorporating traceability as it centralizes its production chain activities under the solution provider’s AI platform. After utilizing Inspectorio’s Responsible…
News October 4
Home Depot Retail Media Network Launches New Self-Service Ad Platform
Orange Apron Media, the retail media division of The Home Depot, has launched a new self-service experience for brand advertisers. Through Orange Access, advertisers can plan, activate, optimize and report…
News October 4
UPDATE: Wage Increase Offer Puts Port Strike on Hold Through January 2025
[Update as of Oct. 4, 2024] The strike that threatened to snarl supply chains has been postponed until at least Jan. 15, 2025, with the International Longshoremen’s Association (ILM) union…
News October 4
5 Tips to Make ‘Returnuary’ as Painless as Possible
It’s understandable that retailers are frustrated by persistently high product return rates, especially for ecommerce purchases (15.4% following holiday 2023, according to the National Retail Federation). Retailers can try to…
Features October 4
Beyond Discounts: How 4 Top Retailers are Revolutionizing Loyalty Programs
It seems that every retailer has a loyalty program these days. Because of this, their universality is raising the bar. To capture customers’ attention, it’s no longer enough just to…
Executive Viewpoints October 4
Rebirth at Kohl’s: Retailer Brings Back Beloved Babies ‘R’ Us Registry
Expectant parents, rejoice! After announcing its new in-store partnership with Babies ‘R’ Us, Kohl’s is bringing back the retailer’s beloved baby registry. Expectant families can build, manage and share their…
News October 3
