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The Employee As An Extension of the Brand: Container Store Study
Editor’s Note: This article is an excerpt from one of RetailWire’s recent online discussions. Each business morning on RetailWire.com, retail industry execs get plugged in to the latest news and…
News April 2
Re-Courting Customers For Winback Strategies Requires Right Access To Data
One of the toughest areas of retailing to define is customer value. The reason is because recency and frequency can change radically within a short period of time. When is…
News March 26Predictive Research Points to Price-Sensitive Retailers for Near-Term Sales Hikes
Aeropostale, Family Dollar and Sam’s Club are three of the retailers “almost certain” to see sales increases over the next 75 days, according to predictive analysis reported in the ForecastIQ…
News March 26
Alternative Sales Models Emerging To Target Changing Shopper Patterns
Brick and mortar expansion may have grinded to a halt during the “Great Recession,” but innovative new shopping mediums are still emerging across various distribution channels. With mobile commerce emerging…
News March 20
Sears Aligns All Channels For Personalized Shopping With ShopYourWay Branding
In one of the loudest endorsements of cross channel retailing to date, Sears Holdings Corp. announced plans last week to unify the multi-channel services of its Kmart and Sears businesses…
News March 20New Research Sends Retailers Urgent Message To Segment Email Campaigns
The learning curve for retail email usage has been interrupted. Several new reports show declining email metrics for the category, and analysts are urging a return to data basics to…
News March 20
Forrester Report Finds Retail Leads Loyalty Pack, But Channel Connections Still Missing
Retail was the clear winner in last week’s Forrester customer experience report, but its author sees a lot of room for improvement. Although the retail industry performed the highest out…
News March 12
Expansion Of MyMacy’s Puts Promise Of Localized Assortments To The Test
Macy’s recent announcement that they will be expanding the MyMacy’s initiative across the U.S. is shaping up as a high profile litmus test of whether offering store and merchandise assortments…
News March 12
Kohl’s, Office Max, Best Buy Dominate Advertising Awards At RAC Conference
In a year when retailers needed to pull out all of the stops to drive traffic and conversions, the Retail Advertising and Marketing Association (RAMA) acknowledged those who outshined their…
News March 5
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