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Microsoft Tag Debut Builds Momentum For Mobile Commerce, Quick Response Marketing
Building on the early successes retailers are experiencing with short codes and other mobile marketing, a new technology platform being ushered in by Microsoft could dramatically change the game by…
News January 8
RetailWire: Wal-Mart Walks Away from PRISM In-Store Measurement Project
Editor’s Note: This article is an excerpt from one of RetailWire’s recent online discussions. Each business morning on RetailWire.com, retail industry execs get plugged in to the latest news and…
Features January 8
Amidst Apparel Slump, Aeropostale Flies High With Aggressive Approach
Although the recently wrapped holiday shopping season was a big disappointment for most retailers, especially in the apparel sector, Aeropostale bucked the trend by boasting a same stores sale increase…
News January 8
IHL Group IDs Biggest Losers When It Comes To Out-of-Stock Failures
Out-of-stocks continue to plague the retail industry as one of the biggest causes of lost revenue and customer frustration. Now a new research study from IHL Group has helped to…
News December 19Mid-Season Report Card For The Holiday Season Shows Missed Opportunities
The 2008 holiday season has been stressful at best for both consumers and retailers. Most of us would like to call 2008 an anomaly, but is that a safe assumption?…
News December 18
No-Cost Incentive Program Helps Retailers Reach New Customers With “Prewards”
With zero up-front costs to advertisers, the edo Interactive Marketing Platform allows businesses to target specific consumer groups with incentives called “Prewards” that are loaded on to a facecard prepaid…
News December 18
iPhone Apps Represent New Window Of Opportunity For Retail Marketers
After all the same store sales plunges, consumer spending pullbacks, profit nosedives and pricing collapses, one of the few the most positive image of 2008 can be found in…
News December 11
RetailWire: Research Shows Impulsive Displays of Consumer Buying Behavior Still Exist
Editor’s Note: This article is an excerpt from one of RetailWire’s recent online discussions. Each business morning on RetailWire.com, retail industry executives get plugged in to the latest news and…
Features December 11Case Study: Family Dollar Optimizes POS System With Embedded Apps
While many other retailers are struggling, business is good at Family Dollar. The 6,700 store value chain is adding stores and posting increases in the 3% range. Not resting…
News December 11
