Retail TouchPoints

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First Insight CEO Greg Petro Talks Potential for Customer Gaming

As customer engagement continues to be a competitive differentiator, it’s more imperative than ever for retailers to employ new tactics and technologies to provide customers with innovation and experience at…

News October 6

Young Adults Still Prefer Offline Marketing Offers

By Tom Ryan, RetailWire Editor’s Note: This article is an excerpt from one of RetailWire’s recent online discussions. Each business morning on RetailWire.com, retail industry execs get plugged in to…

News September 30

ISD Payment Switch
 Celebrates 25 years and Givex Gift Card Program Integration

ISD Corporation, a provider of secure payment management software and solutions for merchants, and Givex, a global provider of closed loop card technologies including gift, loyalty, and other stored value…

News September 30

5-Question Quiz To Gauge Your Social Media Strength

By Ramanujam Srinivasan, Lead Technology Architect, Wipro Being an innovation and social media evangelist at Wipro, there are a few questions which come back frequently to me while interacting with…

News September 30

Solution Spotlight: OrderGroove Provides Subscription-Based Tools To Enhance Online Loyalty

Concept:OrderGroove’s technology is designed to allow retailers to tap the power of convenience to turn new and existing customers into repeat buyers — with the ultimate goal of increasing sales,…

News September 30

“Daily Deals” Model Emerges As Hot Promotion Proposition

As consumers continue to keep a keen eye out for values, retailers are looking to the “daily deals” concept for guidance to increase profit and gain customer loyalty. Built on…

News September 23

The Basic Principles of Cross-Channel Marketing

By Bob Fetter, Senior VP, Pluris Marketing To begin with, I’ve renamed this area of interest cross-channel marketing, as opposed to multi-channel marketing.  Anyone can do multi-channel marketing. Any retailer…

News September 23

Impulse Shopping Suffers At Supermarkets As More Consumers Focus On Pre-Trip Prep

By George Anderson, Editor, RetailWire Editor’s Note: This article is an excerpt from one of RetailWire’s recent online discussions. Each business morning on RetailWire.com, retail industry execs get plugged in…

News September 16

4 Reasons Online Retailers Must Listen to Customers, Tips On Tapping Feedback

By Carolyn Hall, Product Marketing Manager, Confirmit The customer experience is critical in today’s highly competitive online retail sector. There are many variables involved in providing a great user experience…

News September 16
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