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Retail TouchPoints Blog: The March To Mobile Commerce
Retail TouchPoints Blog: The March To Mobile Commerce rtpblog: This is an excerpt from a Digby blog post in which Retail TouchPoints’ Editor-in-Chief Debbie Hauss discusses results from a recent…
Executive Viewpoints January 23tekSESSIONS 2011: Microsoft Shares Mobile Advancements, Predictions
Today’s mobile technology barely touches the tip of the iceberg in terms of the impact it will have on our lives, much less the retail industry, noted David Gruehn, Retail…
Features January 23Guitar Center Optimizes Customer Engagement By Localizing In-Store Shopping Experience
Retailers who personalize the shopping experience have a better chance of building a meaningful relationship with consumers. With a focus on localized customer engagement strategies, leading retailers such as Guitar…
News January 20Multiple Retailers, Solution Providers Help Orphans Worldwide Through RetailROI
The RetailROI charitable organization knows how to energize people leading up to the annual NRF convention. In its third year, SuperSaturday again fulfilled its promise of motivating both retailers and…
Features January 19Retailers Point To Data Analysis As Key To Customer Engagement Best Practices
As the amount of readily-available retail data continues to multiply, capturing useful and accurate information can be overwhelming for Chief Marketing Officers. According to a recent IBM study of data…
News January 18CES Session: Tapping Mobile And Social Media To Bring Shoppers In-Store
Particularly in the electronics industry, products are released at a rapid pace. To grab consumers’ attention and dollars, it is vital that retailers create an educational and engaging experience across…
Features January 17Chaparral Motorsports Boosts Facebook Revenue By 26% With Site Integration Solution
As Facebook commerce slowly gains traction in the retail industry, merchants including Aeropostale and JCPenney are integrating storefronts into their brands’ Facebook pages. Chaparral Motorsports also is reaping the benefits…
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