Retail TouchPoints
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TouchPoints TV: Brad Klaus, Extole
Brad Klaus, Extole Retailers are moving in droves to social sites to boost shopper engagement, and drive consumer-to-consumer conversations. However, many merchants are not optimizing Facebook and Twitter with…
News July 2L’Oreal USA Quadruples User-Generated Content With Social Q&A
Today’s shoppers are turning to their peers across social networks to learn more about potential purchases. As a result, retailers are seeking more efficient ways to garner customer feedback and…
News June 29Intent to Buy Cartoon #7: Buying Guide
Past purchase data has its limitations – especially when it comes to new customers who don’t yet have a purchase history. It’s up to retailers to go beyond past…
Executive Viewpoints June 29New Study Spotlights Growth Potential For Pinterest-Savvy Retailers
Today’s consumers are utilizing more interactive and visual channels to learn about brands, items and trends. Pinterest, for example, is impacting how shoppers sift through inventory and how quickly they…
News June 28Home Depot Creates Better Store Experiences With Mobile Technology, In-Store WiFi
Delivering an engaging in-store experience relies on a retailer’s ability to leverage the technology that empowers associates and creates more compelling brand experiences, according to new research from Motorola Solutions.…
Features June 27The Checkout Game: Tricks That Online Retailers Play [Infographic]
Every day, more consumers are relying on e-Commerce sites to make purchases. To attract the consumers’ attention online, e-Tailers must provide new creative ways such as product videos and free…
Executive Viewpoints June 262012 Holiday Outlook Guide
Cross-Channel Consistency, Mobile Integration Are Keys To Success The holidays may be months away, but smart retailers are strategizing today, according to the Retail TouchPoints 2012 Holiday Outlook Guide. The…
News June 25Re-Evaluate Your Commerce Strategy In 2012 To Meet Consumer Demands
The speed of technical innovation in recent years is forcing retail brands to re-evaluate — and re-invent — their digital commerce strategies in 2012. To keep pace with new devices…
Executive Viewpoints June 25Beyond The ‘Batch And Blast’
I recently heard someone say “batch and blast is dead” — which made me think, is it really? I’ll go out on a limb and say that every retailer is…
Executive Viewpoints June 25
