Retail TouchPoints

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Linkable Networks Releases SKU-Level Card-Linked Offers

Best-in-class retailers are delivering a more seamless deal collection and redemption process with card-linked offers, which replace standard coupons and printed vouchers with automatic, digital savings linked to shoppers’ credit…

News July 30

Tips For Mending The Gaps In Consumer Experience

It’s not easy being a consumer-facing brand these days. After years building a company based on one consumer pathway, the mobile, app, email, social, geo-located, connected TV, real-time bargain-hungry consumer…

Executive Viewpoints July 30

Intent to Buy Cartoon: #9 E-Commerce Profiling

      Profile data alone can turn potential customers away if it’s off-base. Instead, by examining customer’s micro-behaviors, retailers can tap into their customer’s in-the-moment needs, rather than what an outdated…

Executive Viewpoints July 27

TastingRoom.com Drives Social Shares And Engagement

Consumers are the most influential factor in brand discovery via social media. As a result, retailers must keep pace with this continual shift to consumer-generated content and consumer-to-consumer (C2C) engagement…

News July 27

Foursquare Releases New Tools To Help Retailers Cash In On Localization

Since its inception in 2009, foursquare has been one of the most popular check-in applications. By allowing users to share their whereabouts, as well as receive ratings, reviews and images…

News July 26

Keeping Up With J. C. Penney

There’s no question that J. C. Penney is making news in 2012. The company released no less than 22 press announcements since January, running the gamut from announcing new leadership…

News July 26

Grocery Retailer Increases Multi-Channel Customer Engagement With CEM And Social CRM Solutions

Customer Experience Management (CEM) solutions allow organizations to take a more consistent and tactical approach to customer feedback and Voice of the Customer (VoC) initiatives. Best-in-class retailers utilize these tools…

News July 26

New Deloitte Study: Smartphones To Influence $689 Billion Of In-Store Sales By 2016

As smartphone sales proliferate, largely due to their increased availability and affordability, consumers are utilizing mobile phones more frequently to research potential purchases, prices and ratings/reviews. In fact, smartphones currently…

News July 25

Shopping With Social Intelligence: How It Works [Infographic]

Shoppers utilize social intelligence — defined as the ability to understand and learn from each other and profit from social situations — to connect with people they know and trust,…

Executive Viewpoints July 24
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