Retail TouchPoints

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The Mobile POS Tipping Point

  More retailers are weighing the benefits of mobile technology and marketing. However, to create a multi-dimensional brand experience, improve engagement and maximize customer service, retailers must understand the wants…

News August 8

Mobile On The Rise [Infographic]

As smartphone purchases continue to grow, mobile online shopping is predicted to reach $163 billion worldwide by 2015. In fact, most (56%) of consumers that have embraced mobile shopping said…

Executive Viewpoints August 7

Retail TouchPoints Mid-Year Top 10 Webinars And White Papers

  Retailers are constantly looking for innovative strategies to help improve their businesses. This is evident as topics around analytics, mobile and promotions were the most-viewed webinars, white papers and…

Features August 6

Why Retail Marketers Should “Like” the New Facebook App Center

As Facebook’s App Center begins its roll-out across the globe, many brand and retail marketers are wondering: “Should I be paying attention?” and if so“What does this mean for my social…

Executive Viewpoints August 6

Retail Software is Key to Fine-Tuning Range Assortment

Is the range assortment in a supermarket based upon a mathematical calculation? Should it be used as part of an individual retailer’s strategy?  Or, should it be applied by the…

Executive Viewpoints August 6

Protegrity’s Vaultless Tokenization Facilitates PCI Compliance, Minimizes Risk And Cost

One of the ways retailers have sought to comply with Payment Card Industry (PCI) requirements is to implement tokenization — a payment data encryption method in which ciphered cardholder data…

News August 6

Epson Receives RSPA Award Of Excellence

Epson, a value-added POS solutions provider, received the Gold Award of Excellence in the hardware technology category during RetailNOW 2012 in Las Vegas. The awards event, hosted by the Retail…

News August 6

Macy’s Adopts Shopkick Mobile Rewards In All 800 Locations

As mobile and localization become even more vital pieces to the shopper marketing puzzle, retailers are utilizing strategies to reach and communicate with consumers in more relevant ways. Macy’s is…

News August 6

Michaels Launches New Loyalty Program To Drive Holiday Buzz

During July, retailers typically begin to strategize their holiday marketing initiatives and overall goals. Michaels, however, already is encouraging holiday cheer and planning with a new digital loyalty campaign, executed…

News August 6
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