Retail TouchPoints

Finding The Best Workforce BalanceBy Debbie Hauss Last week I attended an event sponsored by Workforce Insight and heard from a number of different retailers regarding their labor scheduling and…

10 Trends Impacting Back-To-School Spending In 2012 [Infographic]

Since 2003, online shopping has quadrupled for back-to-school (BTS), according to NRF’s Back-To-School Shopping report. In 2012, most shoppers are using e-Commerce sites to compare prices and find the best…

Back-To-School Shopping Increases In 2012; Target & IKEA Focus On Mobile, Social Strategies

This is Part I of the Retail TouchPoints two-part Back-To-School report. This feature highlights strategies, spending trends and predictions for the new school year. Part II, appearing in the August…

Analyzing User Content Consumption Patterns To Improve Marketing Efforts

Targeting on a mass scale was the foundation of sound marketing efforts for most of the last century but executives need to take it down many layers deeper. Today, successful…

Bringing Shoppers Back From The Brink By Blunting Mobile’s Showrooming Effect

It may not provoke the same fear that the Jaws theme induces, but for marketers and retailers, a new word has cropped up in their vocabularies that has a similarly…

Genius Customer Engagement Platform Integrates New Payment And Loyalty Options

Recent developments in the payment space confirm the U.S. shift to Europay, MasterCard and Visa (EMV) and Near Field Communication (NFC) — both expected to heighten overall security of contactless…

Hearsay Social Teams With Foursquare To Power Local-Social Marketing

Hearsay Social announced that it will support foursquare features such as check-ins, mayorship, tips and more. The platform integration will offer corporate brand marketers and local representatives the ability to…

RSR Uncovers Omnichannel Retail Trends, Role Of Marketing

Retailers are building an omni-channel customer experience to remain relevant among consumers’ ever-changing buying habits. In fact, a majority (92%) of retailers report that they operate e-Commerce channels compared to…

Cartridge World And Complete Nutrition Support Breast Cancer Awareness

Cartridge World, an ink and toner cartridge retailer, and Complete Nutrition, a nutritional supplement retailer, have partnered with the National Breast Cancer Foundation to help raise funds for the fight…