Retail TouchPoints

Fender Selects Knotice To Drive Cross-Channel Initiative

Fender, the U.S. electric guitar and bass manufacturer, has partnered with Knotice to better connect with consumers and launch more effective marketing campaigns. The Knotice platform, “Universal Profile Management,” takes…

Sears And EcoRebates Offer Instant Online Rebates To California Consumers

Sears and EcoRebatesunveiled a rebate program for California “SHOP YOUR WAY” members and appliance customers to save instantly on qualifying products. Sears is the first major full-line retailer to launch…

Vitacost Seeks To Replicate In-Store Experience On Tablets

Sometimes shoppers go to the store with a mission and other times they go to browse. The same holds true when they shop online. Vitacost, an online retailer of health…

The Vitamin Shoppe And Blinds.com Execute Interactive E-Commerce Strategies

A compelling online shopping experience is critical to e-Tailing success. Whether reinforcing suggestive selling or offering additional product information with videos, e-Commerce tools are helpful to both the retailer and…

Eataly Partners With Dotcom To Fulfill e-Commerce Orders

As part of an expansion of its two-year-old e-Commerce site, Eataly has partnered with Dotcom Distribution to fulfill orders and provide upscale product packaging. The Eataly enterprise includes 12 brick-and-mortar…

eForCity Breaks eBay Record By Amassing 3 Million Positive Feedbacks

eForCity, an electronics accessory eTailer, recently became the first eBay seller to receive 3 million positive feedbacks. The success is attributed in part to the merchant’s e-Commerce platform provided by…

CVS/pharmacy Boosts Engagement With Interactive iPad App

Tablets are becoming the device of choice for today’s tech-savvy shoppers: According to recent research from Adobe, 8% of global web site traffic derives from tablets, while smartphones only account…

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Mobile Workforce Management Engages Next-Generation Associates

  Following is Part 2 of the Retail TouchPoints series focused on Best Practices In Workforce Management. Part 1, which appeared in the April 16 newsletter, may be accessed here.…