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Kate Spade New York CEO Shares Brand Secrets At #FashionDigitalNY
The Kate Spade New York brand was born with merely handbags in mind. But after opening its first store in 1993, the company has grown worldwide to include several brands…
Executive Viewpoints October 9The Dessy Group Engages User-Generated Content To Share Bridal Stories
Progressive retailers are acknowledging the impact of user-generated content, and in turn, are featuring customer photos and feedback on their e-Commerce sites. Bridal retailer the Dessy Group is harnessing the…
News October 9Academy Sports, J. Crew Share Omnichannel Best Practices
Based on industry research and the variety of interviews Retail TouchPoints has conducted with retail analysts and executives, it seems like the largest obstacle in achieving omnichannel success is mastering the planning…
Executive Viewpoints October 8Analytics Optimization: Spotlighting Trends And Success Stories
Following is Part 1 of the Retail TouchPoints Analytics Optimization feature. This article will highlight research regarding retailers’ overall ability to collect, analyze and leverage customer data to create more…
News October 7Consumers Demand Retail Payments Service And Simplicity
As technology becomes smarter and is more widely adopted by consumers around the world, it is driving a new commercial landscape where businesses must now operate. This transition is disrupting…
Executive Viewpoints October 7Black Friday Deals Will Draw 94% Of Consumers To Online Sites
As many as 94% of consumers plan to go online to find Black Friday deals, according to a study conducted by Brad’s Deals, a savings site with more than 11…
Features October 7Smartgift Gifting Technology Helps Maximize Online Gift Sales
Consumers continue to use e-Commerce for online gifting, but many don’t complete purchases when queried about unknown data such as a recipient’s size or preferred color. This stumbling block causes…
News October 7Using Digital Place-Based Media To Target Precise Retail Demographics
Retail audiences come in all shapes and sizes, but savvy retailers know you can’t hone in on the precise target without a strong “bow and arrow” strategy aimed at the…
Executive Viewpoints October 7Catalog Spree And Google Partner To Distribute Ads
Catalog Spree, a company that provides personalized digital shopping experiences to consumers, has teamed up with Google to distribute targeted interactive advertisements for retailers. The partnership is designed to allow…
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