Retail TouchPoints

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Toys “R” Us Personalizes Black Friday Videos Using Eyeview

Toys “R” Us is tapping a new application from video advertising solution provider Eyeview to help drive traffic to stores on Black Friday.  Named the “Black Friday Booster,” the new…

News November 26

The Year Of The Instagram Strategy

Over the past year, we’ve covered Instagram quite a bit. From case studies, to best practice articles, to features, we have focused on providing educational and thought leadership content to…

Executive Viewpoints November 26

IT Investments Help SMBs Compete With Larger Competitors

  This is Part 1 of the Retail TouchPoints SMB Report. Part 2 will be featured in the December 3 newsletter. Smart SMB retailers are investing in IT solutions to…

Features November 25

Retail Customer Experience Trends Update

Customer experiences are the backbone of successful retail. Today’s consumers are hungry for experiences that rise above the noise of the marketplace and improve their relationships with the brands that…

Executive Viewpoints November 25

U.S. ‘Switching Economy’ Leaves $5.9 Trillion Up For Grabs

Businesses are failing to improve customer experiences to drive satisfaction and long-term brand loyalty, according to Accenture in a recent report that describes today’s consumer era as the “Switching Economy.”…

Features November 25

Appsee Helps Developers And Publishers Improve App User Experience

Successful solutions are based on a thorough understanding of end users’ needs and how the product or service will be utilized to best fulfill those needs. Appsee (formerly UserVOD) is…

News November 25

TOMS Marketplace Connects Shoppers To Socially Responsible Brands

Shoe and eyeglasses brand TOMS has long been recognized for its focus on social responsibility and charitable giving. Widely known for its “One for One” business model, in which the…

News November 25

8 Tips For Avoiding Costly Outages During The Holiday Season

By Carl Meadows, Senior Director, Cloud Services Product Manager, SunGard Availability Services   The flow of holiday shoppers is picking up dramatically in brick-and-mortar stores and online, and retailers are…

Executive Viewpoints November 25

Macy’s Deploys ShopBeacon In New York City, San Francisco

Shopkick, which provides an online shopping and gamification app, has partnered with Macy’s to deploy the shopBeacon transmitter in two flagship locations. The shopBeacon, which is the first iBeacon/BLE-based presence…

News November 25
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