Retail TouchPoints
As Retailers Pile On Sales Events, Shoppers Report Discount Fatigue
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Rakuten Spotlights Successful Merchants During Annual SOY Awards
Rakuten, a Japan-based international e-Commerce company, unveiled the winners of its annual Shop of the Year (SOY) Awards which is designed to praise the best merchants out of 44 nominations…
News March 28The New Era Of Digital Advertising
Search engines have been spotlighted as key entry points for brands and retailers to engage with ready-to-buy-consumers. Now, Google is making the search experience more relevant and retail friendly with…
Executive Viewpoints March 28Jumio Partners Forms Bitcoin Security Network
Credentials management technology company Jumio, Inc. has unveiled the Bitcoin Identity Security Open Network (BISON), which was created to drive greater transaction legitimacy and instill trust between Bitcoin buyers and exchanges…
News March 28
Ensighten Acquires TagMan To “Redefine The Marketing Cloud”
Ensighten, an enterprise data and tag management platform provider, has acquired fellow tag management provider TagMan. Financial terms of the acquisition have not been disclosed, but Ensighten recently acquired $40…
News March 27
Why Fashion Month 2014 Marked A Shift In Luxury Marketing
The madness surrounding Fashion Month 2014 has calmed. But that doesn’t mean fashion pundits and marketing gurus have stopped chatting about the new wave of marketing sparked by this year’s…
Features March 2747% Of Female Consumers Conduct Research For Almost All Purchases
By Alicia Fiorletta, Senior Editor It seems as though women have a new role in their households…they’re now the Chief Buying Officers (CBOs). And I can attest to the fact…
Executive Viewpoints March 27
Sabon Gives Loyalty A Makeover
Because the browsing and buying journey is becoming more complex, it is more important than ever for retailers to not only track the path to purchase, but engage with consumers…
Features March 27
Social TV Creates New Engagement Opportunities For Retailers
TV ad reach is shrinking. But that’s not a bad thing for retailers investing in ads or the consumers they are trying to reach. This is just another instance where…
Editor's Perspective March 27CVS/pharmacy Partners With Veterans Advantage To Provide Discounts To Military Vets
CVS/pharmacy and Veterans Advantage have created a discount program for Veterans Advantage’s VetRewards Card members. As per the guidelines of the promotion, U.S. Active Duty Military, Veterans, National Guard &…
News March 26
