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How Brick-And-Mortar Retailers Can Beat Amazon’s Price Advantage
The Amazon juggernaut may seem invincible, but the e-Commerce giant actually has a major Achilles heel. Research shows that exceptional customer service is the number one factor influencing how much…
Executive Viewpoints May 12Social Influences 8% Of Online Sales
For years, retail executives have debated the business impact of social media. Although Facebook, Twitter and other sites are valuable engagement channels, it has been relatively unclear whether social networks…
News May 12ShoppinPal Engages Consumers On Social And Location-Based Apps
More consumers are referring to their mobile devices to research products and compare prices. Retailers can meet shoppers on their channels of choice by being active on social networks and…
News May 12Zulily #MyMomIs Campaign Drives Engagement For Mother’s Day
Zulily, the online, flash-sale retailer focused on the wants and needs of moms, has unveiled its second annual #MyMomIs campaign. Launched just in time for Mother’s Day, the campaign is…
News May 9What Does Big Data Mean For Retail?
By Harbinder Khera, CEO, MindMatrix Discussions of Big Data are everywhere in the news media. Frequent articles appear in mainstream newspapers and magazines discussing the extraordinary growth in the data…
Executive Viewpoints May 9Labelux Taps Amplience To Improve Site Personalization
Private luxury products group Labelux is using the Adaptive Media Platform (AMP) from Amplience to facilitate personalization and create richer media experiences across its brands. Labelux already has implemented Amplience…
News May 9Hooters Takes Omnichannel Approach To Customer Loyalty
Up to 80% of U.S. consumers say they are more likely to become loyal to retailers that provide a seamless shopping experience across channels, according to research from Corra. Retailers…
Features May 9What B2C Companies Can Learn From B2B Marketers
This has been a whirlwind week for the G3 Communications family! Our sister publication, Demand Gen Report, had its annual Content2Conversion Conference in New York City, spotlighting demand generation thought leaders…
Executive Viewpoints May 8Cole Haan Implements Communications Portal From Opterus
Luxury retailer Cole Haan is implementing Store Ops-Center from Opterus as its communications and task management solution. The Opterus Store Ops-Center solution is designed to manage and execute store tasks and communications.…
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