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5 Widespread Myths About Localized Assortment
As retailers continue to harness the power of their data and invest in the infrastructure necessary to support internal analytics and customer-centric decision-making, more and more merchandising executives are struggling…
Executive Viewpoints June 30Increase Seasonal Period Revenue With Smarter Schedules
By David Farquhar, Workplace Systems It’s a challenging time for retailers. The recession and its aftermath has led to cautious consumers and an evolution in shopping habits that is impacting…
Executive Viewpoints June 30
DSW Uses Size Optimization To Help Merchandise New Store Mixture
With 400 stores and growing, DSW is constantly challenged with providing the right selection of shoes for every shopper. Adding a series of smaller format stores to the mix has…
News June 30Shopper Marketing’s Big Bang: Your Universe Is Expanding
By Mort Aaronson, Chairman/CEO, PlaceWise Media It wasn’t long ago that shopper marketing was a discipline that was limited to the store. But thanks to mobile technologies, shopper marketing is…
Executive Viewpoints June 30
U.S. Retailers Rethink Online Strategies To Compete With Amazon
Amazon has been identified as a top threat for online-only and multichannel retailers. But that doesn’t mean these retailers are giving up; in fact 66.1% of U.S. retailers believe fellow…
News June 27Microsoft Exec Dishes On The Internet Of Things
The Internet of Things (IoT) has been a hot topic in retail…and even on this blog. But sometimes, there’s so much noise buzzing around the web that it’s challenging to…
Executive Viewpoints June 27
Retail Solution From Salesforce Facilitates Channel-to-Channel Customer Engagement
Salesforce.com has released Salesforce1 for Retail, a platform designed for retailers to foster a one-on-one relationship with shoppers across any channel, increase customer satisfaction and drive brand loyalty. The CRM…
News June 26Where Would We Be Without The Barcode?
By Samantha Polak, Editorial Intern As retailers and consumers alike, we have all encountered those mysterious linear symbols located on the back of packages, products and tags as we browse…
Executive Viewpoints June 26
How Celebrities Fuel The Fashion Industry
Celebrities embody the things many people strive for: Fame, fortune and of course, a killer wardrobe. Fashion-savvy movie stars and musicians have always been trendsetters. Marilyn Monroe and her hip-hugging…
Editor's Perspective June 26
