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7-Eleven Expands Partnership With Belly To 2,600 Stores
Convenience store chain 7-Eleven has extended its partnership with digital loyalty platform provider Belly. By the end of 2014, 2,600 7-Eleven stores will use Belly for customer loyalty and marketing…
News September 3Cookies For Kids’ Cancer Drives Awareness With E-Commerce
The powers of e-Commerce are allowing charities to build awareness, educate visitors and boost donations through the web. National non-profit organization Cookies for Kids’ Cancer has established a powerful e-Commerce…
Features September 3Will Biometrics Solve The Great Security Debate?
Data security is becoming a hot topic in the retail industry as more merchants report data breaches. With Home Depot being the most recent retailer to potentially come under fire,…
Executive Viewpoints September 3Kohl’s And Target Get A’s In Back-To-School Advertising
Kohl’s and Target received the highest scores on their back-to-school ads, according television and video analytics solution provider Ace Metrix. While Target received the highest single score (673) for its…
News September 3Texas A&M Partners With Knights Apparel For Back-To-College Roadshow
Texas A&M University is partnering with collegiate apparel supplier Knights Apparel on the Costco Back-To-College Roadshow. During the campaign, which will run Sept. 4-Oct. 10, 2014, Costco will carry an…
News September 3Barbie Becomes A Fashion Blogger
By Alicia Fiorletta, Senior Editor Yes, you read that right. Mattel’s golden-locked diva is taking the streets to show off her edgy outfits through social media. Through the Instagram @BarbieStyle,…
Executive Viewpoints September 2Reflektion Helps Make Mobile Shopping More Engaging
Mobile users expect their shopping experience to be seamless, compelling and catered specifically to their wants and needs. Without a great experience, consumers may find browsing and buying on a…
News September 25 Obstacles To International Commerce
Cross-border online sales are notorious for giving merchant headaches. After dominating one market, merchants try selling in other countries, and then they get blindsided by shipping issues, tax complications, payment…
Executive Viewpoints September 2Collaboration Becomes Key To Success For Retailers And Suppliers
In the age of the omnichannel consumer, retailers need to ensure products are available at the right time, through the right channel and at the right price. While it seems…
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