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Encouraging Innovation And Organizational Change
During his tenure at Hudson’s Bay Company as SVP of Corporate Strategy, Ryan Craver helped the retailer implement a multitude of innovative marketing and engagement concepts. In February 2014, Hudson’s…
Features February 5Bring Global Marketing To The Next Level
To successfully expand worldwide, retailers need to have a significant understanding local preferences, attitudes and, of course, holidays. However, for retailers just starting out, it can be difficult to navigate…
Executive Viewpoints February 5Target Focuses On Smaller-Format Stores In 2015
Target will open 15 stores in 2015 using multiple formats that appeal to urban shoppers. The retailer will open eight TargetExpress locations, one CityTarget and six general merchandise stores in…
News February 4
BCBGMaxAzria Maximizes Email Performance With Personalization And Automation
With a thriving, 25-year history, BCBGMaxAzria has made its mark in the fashion and retail worlds by creating high-quality apparel and accessories that appeal to the wants and needs of…
Features February 4H&M To Open 400 Stores And Launch Beauty Brand
After reporting a 17% increase in gross profits in 2014, Hennes & Mauritz AB (H&M) has plans to open 400 new stores in 2015. The company, with brands including H&M,…
News February 4
As Macy’s Executive Team Changes, Bluemercury Acquisition Boosts Financial Predictions
Macy’s is predicting financial results for the 2014 fiscal year to fall between $4.35 and $4.37 per diluted share, higher than the retailer’s initial expectations of $4.25 and $4.35 per…
News February 4Top Brands Score A Touchdown On Their Super Bowl Commercials
The Big Game may be a holiday for sports fans, but many viewers simply cannot miss the commercials! With brands investing $4 million for a 30-second spot and $8 million for…
Executive Viewpoints February 4
Staples Buys Office Depot For $6.3 Billion
UPDATE: On Feb. 4, 2015, the Associated Press confirmed that Staples will buy Office Depot for $6.3 billion. Through the cash-and-stock deal, all Office Depot shareholders will receive $7.25 per share in cash.…
News February 4Millennials, Gen Zers Guide The New Retail Rules Of Engagement
By Alicia Fiorletta, Senior Editor During a special event at the Hearst Tower in New York City, Shannon Davenport, Head of Advisory for the U.S. division of Stylus Fashion, outlined…
Executive Viewpoints February 3
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