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Reflektion Helps Retail Clients Boost Conversion Rates 26%
Disney and Uniqlo are among retail clients of personalization provider Reflektion that have experienced, on average, a 70% increase in engagement and a 26% increase in conversion rates. Additional clients…
News February 18Thorntons Aims To Have One Million Rewards Program Members By Q2 2015
Loyalty and rewards programs have been mainstays in the retail marketing mix for decades. But with the rise of mobile devices, some industry players are questioning the effectiveness of plastic…
Features February 1882% Of Consumers Are Shopping From Brands Worldwide
The vast majority (82%) of shoppers worldwide have made an online purchase with a brand or retailer outside of their home country, according to a new FedEx survey. These consumers reported…
News February 1786% Of Marketers Believe Omnichannel Has Raised Shopper Expectations
As many as 86% of marketing decision-makers agree that omnichannel has increased consumer expectations, according to a survey from SAP. Additionally, 86% agree that the benefits of investing in an…
News February 17Cultivating An Omnichannel Culture: 4 Themes From NRF’s BIG Show
By Jessica Bergmann, Demandware Although it missed top session billing, the subject of organizational culture received significant airtime in nearly every session I attended at NRF’s 2015 BIG Show. Leading…
Executive Viewpoints February 17Mobile Analytics Bring Consumers Into The Shopping Zone
We’re only a few weeks into 2015 and retailers are once again looking for an edge, one that lets them more efficiently connect customers with the products they seek. Over…
Executive Viewpoints February 16Dynamic Yield Facilitates Real-Time Personalization
To successfully personalize the online shopping experience, retailers must gather data regarding consumers’ purchasing behaviors and even past purchases. Dynamic Yield has released a SaaS solution that allows retailers to…
News February 16Teikametrics FBA Opportunities Helps Amazon Sellers Optimize Inventory Management
Amazon Marketplace members have the opportunity to extend their brands and products to millions of consumers worldwide. However, some Amazon sellers do not have complete visibility into inventory levels, making…
News February 166 Reasons Why 2015 Is The Year Bitcoin Goes Mainstream With Merchants
The past year has seen a number of high-profile online retailers begin accepting payments in bitcoin, and the rise of more robust and reliable payment service options looks to make…
Executive Viewpoints February 16


















