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Digitally Empowered Brand Mavens Exert Purchasing Power
The future of retail may lie in the power of a shopper group called Brand Mavens: digitally engaged, brand-loyal consumers who are looking for the ability to use one source…
News May 20
Zappos Pays Up To Support Holacracy Vision
The greatest part of my job at Retail TouchPoints is the ability to learn more about the brands I love and admire. Over the years, Zappos has inched its way…
Editor's Perspective May 19
FootClicks Offers Proximity Marketing Solutions Through Mobile Devices
Although consumers have access to more shopping channels than ever before, the brick-and-mortar store provides emotional engagement that, to some, is unparalleled. To make the in-store shopping experience even more…
News May 19Mobile Email Conversions Reach A Tipping Point
By Alicia Fiorletta, Senior Editor As more consumers use smartphones and tablets, it is inevitable that mobile email open rates also increase. For some, it is quicker and more hassle…
Executive Viewpoints May 19
Get People Back In The Store Now: Old Solutions For The New Age Of Shopping
The success of e-Commerce giants has made underperforming brick-and-mortar retailers believe that the answer to all their problems lies in moving their businesses online. However, consumers still crave the ability…
Executive Viewpoints May 19
How Physical Retailers Can Benefit From Partnering With Digital Businesses
Up to 90% of consumers prefer to look at products in-store, even if they ultimately complete their transactions online, according to a recent survey from A.T. Kearney. Additionally, the U.S.…
News May 19
Oracle Solutions Help IT Departments Adapt To Industry Trends
IT departments are tasked with the challenge of adapting to new technology and shopping trends. Although they need to constantly embrace new solutions and business capabilities, they also need to…
News May 18
Data Drive Your Decision-Making Based On What Your Customers Are ‘Telling’ You
According to the Harvard Business Review, big box stores like Walmart are honing their skills when it comes to customer loyalty, in part by creating rewards programs that both reflect…
Executive Viewpoints May 18
Are You Always Up To Sell? The Importance Of Resilient Retail Internet Connectivity
The retail industry has seen a slew of advances since the arrival of the Internet, yielding valuable innovations and creating new efficiencies in core industry processes, including POS systems, inventory…
Executive Viewpoints May 18
