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Rock/Creek Unites Digital And Store-Based Customer Tracking
Rock/Creek has a lot to gain from learning about its customers — particularly their plans for outdoor adventures. The retailer’s most valuable shoppers are those who are about to “graduate”—…
Features April 12Cutting Through The Clutter With LED Digital Signage
Today’s world is truly a digital world, and with the onslaught of social media, online purchasing and mobile apps, consumers are being bombarded by marketing messages more than ever before.…
Executive Viewpoints April 12How To Add Simplified Revenue Opportunities During Checkout
How simple is your checkout process for customers? Is it an arduous task for shoppers, or perhaps the opposite, with everything handled on a single page? This is an important…
Executive Viewpoints April 12Communities Influence The Next Wave Of Customer Engagement Strategies
As more retailers adopt content marketing strategies to differentiate themselves from the pack, they must not lose sight of the goal to connect with their consumer base — particularly those…
Features April 1270% Of Brands Splurge On E-Commerce, Yet Only Half Optimize Its Profitability
Although 70% of B2B and B2C brands have spent more than $1 million to establish e-Commerce sites, only half agree that their e-Commerce system helps them be as profitable as…
News April 12Needle Marketing Cloud Builds Brand Advocacy Among Customers
Needle has released its Advocate Marketing Cloud, a suite designed to assist marketers and e-Commerce professionals generate traffic, improve the online shopping experiences and drive sales. With the cloud solution,…
News April 12How IoT And Big Data Unite To Make Customer Service Smarter
We’ve all seen the commercials highlighting how the Internet of Things (IOT) has already changed the way we live our daily lives. If you leave your garage door open, a…
Executive Viewpoints April 12Impact Power Technologies Batteries Minimize Device Downtime
Impact Power Technologies (IPT) has manufactured a series of batteries designed to help retail businesses save money on power, and prevent mid-shift battery failures that can result in device downtime…
News April 11Symphony EYC Acquires Fifth Dimension As Retailers Revamp Store Planning
Symphony EYC, a provider of consumer insights technology, has acquired category management and store planning solutions provider Fifth Dimension for an undisclosed sum. The combined companies can provide retailers and…
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