Retail TouchPoints

Latest Posts

Gen Z Is Frugal And Demands Personalization

Because retailers have been hyper-focused on Millennials, they may have forgotten about the next generation of shoppers: Gen Z or Centennials, better known as teens and tweens. Teens may seem…

Features May 3

Consumer Behavior Shifts Keep 77% Of Retail CEOs Up At Night

What really grays the hair and wrinkles the brows of retail CEOs? For 77%, it’s the ongoing impact of shifting consumer spend and behavior, according to a recent report from…

News May 3
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Zooz Raises $24 Million To Accelerate Payment Innovations

Zooz, an Israeli-based payment technology provider, has raised $24 million. The funding round was led by Target Global Ventures and existing investors, including Blumberg Capital, Seed Capital and CampOne Ventures.…

News May 3

How To Build The Right Attribution Model For Your Brand

By Lothar Krause, Sociomantic Labs Still using last-click attribution? It’s time to say, “So long!” With the large number of touch points in today’s digital world, a multi-touch point attribution…

Executive Viewpoints May 2

GNC Plans To Sell Off 1,000 Stores As Focus Shifts To Franchisees

GNC is putting more of its branded stores in the hands of franchise operators as it aims to snap out of a financial funk. The nutrition and supplements retailer has…

News April 29

Asian Fashion E-Tailer Zalora Sells Thailand and Vietnam Operations

Southeast Asia’s largest online fashion platform, Zalora, is selling its Thailand and Vietnam operations. Thailand’s Central Group, looking to expand its e-Commerce business, is buying the Thai business, while an…

News April 29

Centralized Data Streamlines Collaboration For Happy Family

Though it’s owned by a multinational conglomerate, Happy Family Brands still maintains the attitude — and the staffing levels — of a scrappy, agile start-up. That means collaboration and communication…

Features April 29

Chico’s Budget Cuts Spotlight Changing Roles For Retail Marketing

Chico’s FAS expects to reduce its 2016 marketing expenses by $11 million and generate annualized savings of approximately $14 million with changes in the structure of its brands’ marketing departments,…

News April 29

European On-Demand Grocery Platform Expands to U.S.

Finland-based Digital Foodie, an on-demand grocery platform encompassing the user experience as well as digital commerce, order management and fulfillment, has received a strategic investment from Enterworks that will fuel…

News April 29
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