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Target EVP and Chief Digital and Revenue Officer Sarah Travis on the Target Plus Marketplace Strategy
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Target Digital Chief Resigns As E-Commerce Growth Slows
Only a month after Target saw its e-Commerce sales growth dip from 23% in Q1 to 16% in Q2, the retailer’s Chief Digital Officer, Jason Goldberger, has left the company.…
News September 26
GlassesUSA.com Cuts Cart Abandonment 10% With Installment Payment Plan
Like virtually all e-Commerce retailers, GlassesUSA.com has struggled to combat shopping cart abandonment — a particular problem given the often expensive prescription eyewear the retailer sells. The company teamed up…
Features September 26
American Apparel CEO Schneider Steps Down
American Apparel can’t seem to catch a break. After filing for Chapter 11 bankruptcy in 2015, and dealing with former CEO and Founder Dov Charney’s shady business, the apparel retailer…
News September 23The Modern Shopping Experience Must Change
By Pano Anthos, XRC Labs As major retailers continue struggling to profit from their brick-and-mortar stores and malls are forced to close their doors, it is becoming increasingly obvious that…
Executive Viewpoints September 23
Nordstrom Promotes Worzel To E-Commerce President
Nordstrom has appointed Ken Worzel as President of Nordstrom.com. In his new role, Worzel will be responsible for accelerating the growth of the retailer’s e-Commerce, digital and mobile efforts.
News September 23
Former Forrester Analyst Adam Silverman Joins Theatro
Adam Silverman, a former Principal Analyst at Forrester, has joined enterprise wearable technology platform Theatro as SVP of Marketing. Silverman joined the Theatro executive team in August 2016.
News September 23
Mobile Marketer Optimove Raises $20 Million
Mobile marketing retention company Optimove has raised $20 million from Israel Growth Partners, a private equity investment firm that focuses on later stage investments. The platform helps businesses keep the…
News September 22Turkish Retailer Expands Omnichannel Capabilities
Turkish apparel retailer DeFacto has built a significant physical footprint, with 357 stores in Turkey along with 60 locations in 12 other countries across the EMEA region. Now the brand is…
News September 22
Finish Line Blends Online And Offline Data To Personalize Emails
Leveraging data from customers’ in-store and online activities to create more personalized email communications, Finish Line has expanded its customer base while simultaneously boosting open rates by more than 15%. “We’re…
Features September 22
