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Shelfbucks Appoints Gary Overhultz To Lead In-Store Monitoring
Shelfbucks Inc., an in-store shopping marketing optimization platform for retailers and CPG suppliers, has appointed Gary Overhultz as Chief Implementation Officer. In this newly created position, Overhultz will oversee testing,…
News November 28
Deep Discounts Drive $5.3 Billion In Online Sales Over Holiday Weekend
Thanksgiving weekend was very fruitful for retailers, even outperforming initial revenue expectations. The weekend’s sales totals were fed by massive growth in mobile sales and, unfortunately, an overemphasis on deep…
Features November 28
Former Macy’s CMO Martine Reardon Named NRF Advisor
Martine Reardon, former CMO for Macy’s, will serve as a Senior Advisor for Retail and Marketing Strategies for the National Retail Federation (NRF). “As CMO, Martine is widely acknowledged as…
News November 28Only Looking At Customer Data? You’re Doing It Wrong
By Hamaad Chippa, Informatica Over the past 10 years, retail revenues during the holidays have grown at a respectable 2.5% on average. As of 2009, the year the economic recovery…
Executive Viewpoints November 28Now’s The Time To Guard Against Holiday E-Commerce Fraud
By Bruno Farinelli, ClearSale The 2016 holiday season holds promise and threats for e-Commerce retailers. On the positive side, U.S. online retail sales are expected to increase by 17% this…
Executive Viewpoints November 25
‘Couch Commerce’ Becomes Reality With 40% Rise In Mobile App Sessions
With Thanksgiving weekend officially kicking the holiday season into gear, retailers better have optimized their mobile app if they are seeking to get the most out of their digital offerings,…
News November 25Lowe’s Black Friday Promotion Spotlights Facebook Live Benefits
On Nov. 19, Lowe’s hosted a Facebook Live event to promote 11 of its upcoming Black Friday deals. The livestream, known as “Mystery Box Bonanza,” was hosted by Drew and…
News November 23
Dollar Tree Boosts Both Sales And Profits In Q3
Demonstrating the ongoing strength of the discount sector, Dollar Tree achieved Q3 sales of $5 billion, a 1.1% increase over the same period the prior year. Same-store sales also beat…
News November 23Should Walmart Discourage Use Of Workplace Rights App?
Walmart is discouraging its employees from downloading a mobile app developed by labor advocacy organization OUR Walmart that would allow them to chat and exchange workplace advice. WorkIt, recently released…
Executive Viewpoints November 23
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