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Nikki Baird Joins Aptos In Retail Innovation Role
Nikki Baird has joined Aptos as VP, Retail Innovation, reporting to Aptos Marketing Leader Nicole Crowe. Baird will help Aptos customers reach decisions about technology investments and work with Aptos…
News March 15Adidas, Glossier Take Mobile Marketing To New Heights With Personalization, Shoppable Video
As if further proof of the importance of a mobile-first strategy was needed, holiday 2017 demonstrated the influence of mobile as both a shopping and customer engagement channel. On Black Friday 2017,…
News March 15Can The Toys ‘R’ Us Troubles Teach Valuable Lessons To Other Retailers?
Toys ‘R’ Us appears to be headed for chainwide store closures and liquidation in both the U.S. and the UK, where the retailer operates approximately 100 stores, according to a…
Features March 14Zara Deploys AR At 120 Stores
Zara will introduce augmented reality (AR) displays with a linked purchasing function at 120 stores worldwide beginning April 18, according to Reuters. Customers pointing their smartphones at in-store sensors or…
News March 14DSW Shuts Down Ebuys Sites
DSW is closing Ebuys, the parent of e-Commerce sites ShoeMetro and ApparelSave. DSW acquired Ebuys in February 2016 for $62.5 million in a bid to expand online and internationally, but…
News March 14If Tariffs Spark A Trade War, What Will Be The Impact On U.S. Retail?
President Trump’s recent decision to impose tariffs on steel and aluminum produced outside the U.S. has come under fire from many sources — not least members of his own political…
Executive Viewpoints March 14CRM, Redefined: Transitioning From Traditional Segments To Shopper Missions
The explosion of interaction and commerce touch points has transformed shopping from a linear, transactional process into a topsy-turvy journey. Consumers have completely taken over. They shop at their discretion,…
Executive Viewpoints March 14DICK’S CEO Admits Assault Rifle Sales Halt “Not Going To Be Positive” For Sales And Traffic
DICK’S Sporting Goods CEO Edward Stack made a blunt admission in a Q4 earnings call after the retailer saw a deeper-than-expected sales decline. In the wake of the decision to…
News March 13Digital Foodie Expands Beyond Grocery As Digital Goodie
Digital Foodie, an online grocery platform, is rebranding itself as Digital Goodie and expanding its connected commerce platform beyond food to all retail segments. The updated service is a cloud-based…
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