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Augmented Reality Is Changing The Way We Enjoy Sports, And Sports Marketers Should Pay Attention
By Jeff Ridgeway, Zappar Football season is kicking off and, as with each new season, retailers are thinking about how to make the game day experience bigger and better for…
Executive Viewpoints November 12Singles Day International Appeal Grows As GMV Tops $30.8 Billion
Alibaba topped $30.8 billion in gross merchandise volume (GMV) across all its platforms on Singles Day, smashing 2017’s sales record by 27%. The 11/11 event displayed growing international appeal this…
News November 12
Ulta Beauty Acquires AI, AR Startups Amid Digital Acceleration
Ulta Beauty has taken both the investment and acquisition routes as it accelerates digital innovation and personalization. During its annual analyst and investor conference, the retailer revealed that it has…
News November 12Holiday Insights Podcast: Extending The Value Of Pop-Ups After They Shut Down
Pop-up stores can generate great benefits while they’re open, from raising a retailer’s profile (both in the real world and on social media) to creating excitement about the brand. But…
News November 12
‘Near Me’ Searches: What’s Pushing the Trend?
At this year’s Google Marketing Live event, it was revealed that mobile “near me” searches — when someone searches for a product or store nearby — have reached a new…
Executive Viewpoints November 125 Site Changes That Can Actually Impact Your Sales
By Jill Rose, PayPal User experience, or UX, impacts how customers navigate your web site, find the products they’re looking for and ultimately complete a purchase. If the experience is…
Executive Viewpoints November 12
50% Of Millennials Put Luxury Spending Ahead Of A Solid Health Care Plan
Higher costs of living and shrinking disposable incomes have put 46% of Millennials into credit card debt, according to a study from NBC News and GenForward. Even so, half of…
News November 12Amazon Dominates Specialty Retail Prices, But Walmart Shrinks Pricing Gap To 2.3%
When it comes to pricing, Amazon is still king. The e-Commerce giant maintained its price leadership position on the broadest selection of popular items, averaging prices that were 13.4% lower…
News November 9Sears Reportedly Closing 40 More Stores; Additional Closures On The Way
Sears will shutter an additional 40 Sears and Kmart stores in February 2019, and may announce even more closures on Nov. 15, reported USA Today. The retailer is liquidating these…
News November 9
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