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5 Site Changes That Can Actually Impact Your Sales
By Jill Rose, PayPal User experience, or UX, impacts how customers navigate your web site, find the products they’re looking for and ultimately complete a purchase. If the experience is…
Executive Viewpoints November 12
50% Of Millennials Put Luxury Spending Ahead Of A Solid Health Care Plan
Higher costs of living and shrinking disposable incomes have put 46% of Millennials into credit card debt, according to a study from NBC News and GenForward. Even so, half of…
News November 12Amazon Dominates Specialty Retail Prices, But Walmart Shrinks Pricing Gap To 2.3%
When it comes to pricing, Amazon is still king. The e-Commerce giant maintained its price leadership position on the broadest selection of popular items, averaging prices that were 13.4% lower…
News November 9Sears Reportedly Closing 40 More Stores; Additional Closures On The Way
Sears will shutter an additional 40 Sears and Kmart stores in February 2019, and may announce even more closures on Nov. 15, reported USA Today. The retailer is liquidating these…
News November 9Johnnie Walker Uncorks Experiential Whisky Store In Madrid
With competition heating up — within the whisky market and among other types of wine, beer and spirits products — brands are stepping up their marketing game. Winning global whisky…
News November 9Amazon Releases First Printed Toy Catalog, Launches Holiday Pop-Ups Across Europe
In the wake of the Sears and Toys ‘R’ Us bankruptcies, Amazon is seeking to fill the gaps this holiday season with a traditional marketing tool: its first-ever holiday toy…
News November 9
Walmart Opening AI-Focused Retail Lab In A Long Island Store
(Editor’s note: This article has been updated with information provided by Walmart since it was initially published.) Walmart is planning to open an in-store Intelligent Retail Lab, but not at…
News November 9
Get Your Business Ready For Holiday Sales: Five Sales Tax Tips
Since the Supreme Court decided the South Dakota v. Wayfair case in June, sales tax is more complex and difficult for businesses to handle than ever. New economic nexus law…
Executive Viewpoints November 9New Insight Center Offers Marketers Curated Facts And Statistics
The CMO Council has launched the Insight Center, a subscription service that provides marketers with real-time global intelligence. The portal is available to CMO Council Premium Members as part of…
News November 9
