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Personalization Best Practices For Data-Centric Retailers
In a world where your customers and prospects are expecting personalized communication, more customer data means more complex marketing programs. Unfortunately, for large business-to-consumer (B2C) retail companies, the sheer size…
Executive Viewpoints January 16Toshiba Paints Picture Of Frictionless Commerce For Retailers Looking To Modernize Shopping
Under the theme “Empowering The Art of Retail,” Toshiba Global Commerce showcased several new advancements during the NRF Big Show. Drawing the biggest crowds and buzz, the company debuted a…
News January 16NRF2019: How STORY, B8ta And Marxent Fortify Macy’s Experiential Arsenal
Macy’s had an eventful 2018 as it sought to transform its customer experience across all channels, acquiring New York City concept shop STORY, investing in b8ta, which labels itself as a “retail-as-a-service”…
News January 15Are Mobile Coupons The Answer To Higher Redemption Rates?
As some frustrated marketers continue to see their traditional paper coupon redemption rates drop, others are discovering viable and successful alternatives. While some marketers continue to wrestle with low direct…
Executive Viewpoints January 15NRF2019: Ahold Will Deploy 500 Robots To Create More Spill-Proof Supermarkets
Ahold Delhaize has launched nearly 500 robots at its GIANT and Stop & Shop stores to patrol the aisles for spills and, eventually, out-of-stock items. The retailer discussed the capabilities…
News January 15NRF2019: Patience Is A Virtue When Reaching China’s Young, Tech-Savvy Shoppers
China’s 300 million-strong middle class is expected to double in the next five years as more shoppers gain access to additional income, according to J. Michael Evans, President of Alibaba…
News January 15Eileen Fisher, Coyuchi: Sustainability Sells, But Only When Products Have Strong Appeal
Sustainability and environmental consciousness can be powerful forces in cementing customer loyalty, but the first step for retailers is offering attractive, high-quality products — particularly in the apparel and textile…
News January 14NRF19: DICK’S, Best Buy, Levi’s CEOs Embrace ‘Leading With Conviction’
The top executives of DICK’S Sporting Goods, Best Buy and Levi Strauss & Co. — all hard-headed businesspeople at the helm of successful brands — are embracing a more socially…
Features January 14Exploring Retail Revolution: The Correlation Between Technological Advancements In Financial Services And Online Retail Success
By Carter Hunt, Western Union Technological advancements in the financial services industry are evolving through complex tools like AI-powered analytics and voice-activated capabilities, offering added levels of insight and convenience.…
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