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Zaius Debuts Data-Powered Marketing Assistant
Zaius, a CRM platform provider, has launched Zam, a data science-powered marketing assistant. The tool combines the shopper visibility of a customer data platform and the cross-channel campaign functionality of…
News May 23
Zebra Technologies Expands Shopper-Facing Kiosk Capabilities
Zebra Technologies, a manufacturer and seller of enterprise visibility and data capture solutions, has introduced the 10-inch CC6000 and five-inch CC600 Customer Concierge kiosks. These kiosks offer shoppers quick access…
News May 23
Leading Retailers Are Overcoming Analysis-Paralysis
There is a lot of talk about data-led, people-based marketing, but I’m often surprised to find that some retailers are not acting on the real opportunities to harness the power…
Executive Viewpoints May 23Study: Better Personalization Can Entice 44% Of Shoppers To Switch Brands
Marketers are sold on the benefits of personalization: 88% say they have seen an increase in business from using personalization tactics. The catch, however, is that consumers are quick to…
News May 22Target Has Banner Q1: E-Commerce Sales Jump 42%, Same-Store Sales Climb 4.8%
Target is showing that its aggressive investments in its stores, e-Commerce site, fulfillment and private label products have been fruitful in 2019: the retailer saw Q1 same-store sales jump 4.8%,…
News May 22Urban Outfitters Launching Women’s Apparel Subscription Service
Urban Outfitters will introduce Nuuly, a women’s apparel subscription rental service, this summer. Each month, shoppers will have access to a customizable box with six items that can be worn…
News May 22
JCPenney Names Target Veteran To Top Customer Spot
JCPenney has tapped 25-year retail veteran Shawn Gensch as its new EVP and Chief Customer Officer (CCO), effective June 3. Gensch, who will report to CEO Jill Soltau, will be responsible…
News May 22How Can Retailers Maximize ROI From Tech Investments?
The retailer-as-a-tech-company dynamic has been heavily influenced by Amazon (and Alibaba in China), and has further been prompted by Walmart’s continued investments in AI, robotics and VR, among other technologies.…
Executive Viewpoints May 22
Upward Mobility: Three Mobile Strategies To Improve Operational Execution, Train, Sell And Collect Data
Deloitte’s 2019 Retail Industry Outlook signals a tipping point for retail this year and advocates for synchronized bets across six key focus areas, from emotional-based loyalty to emerging technologies. “To…
Executive Viewpoints May 22
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