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Brooklinen Goes From Pure-Play DTC To Pop-Up Retailer In Four Weeks
Generally, when a brand decides it wants to open a pop-up store, team members have months to plan and some idea of how to carry it out. But with the…
News July 8Direct-To-Consumer Brands: How To Successfully Break Into Brick-And-Mortar
By Jamie Crespi, Blis Direct-to-consumer brands have been wildly successful the last few years — look at makeup and skincare company Glossier, which was just valued at $1.2 billion. They…
Executive Viewpoints July 8
Getting Ahead Of Technology Trends: Turning Customer Data Into Personalized Experiences
It’s easy to think that our dependence on devices means that e-Commerce is the clear future of retail. But research indicates that brick-and-mortar sales are still very competitive. How physical…
Executive Viewpoints July 8Are Counterfeiters Aggressively Targeting Social Media Platforms?
By Daniel Shapiro, Red Points The chances are, if you come across a listing selling a pair of Birkenstocks on Amazon.com, there is a high risk they are fakes or…
Executive Viewpoints July 8
How Shippers Can Improve Their Relationship With Carriers
Healthy carrier relationships are vital for a reliable carrier network. Developing a positive relationship plays a significant role in the carrier services provided. Any issues that arise should be addressed…
Executive Viewpoints July 5Does The Wayfair Walkout Represent The Future Of Employee Activism?
On Wed. June 26, employees at the Boston headquarters of Wayfair left their offices to protest the company’s sale of more than $200,000 of bedroom furniture to a government contractor…
Executive Viewpoints July 3
How Retailers Can Tackle Social Issues in 2019
Last year, retail marketers saw a huge shift in the way brands relate to consumers. With Nike’s Colin Kaepernick campaign as a prominent example, more brands spoke out on hot-button…
Executive Viewpoints July 3
Exclusive Q&A: Not Your Father’s Vending Machine
Technology has supported the creation of cashierless stores in the form of Amazon Go and its competitors, but totally unattended retail requires even more extensive support. Generation NEXT Franchise Brands…
Features July 3The RealReal Valued At $2.5 Billion In IPO
The RealReal raised $300 million in an initial public offering that valued the retailer at approximately $2.5 billion, according to CNBC. Shares of the company jumped almost 50%, climbing from…
News July 2
