Retail TouchPoints
Target EVP and Chief Digital and Revenue Officer Sarah Travis on the Target Plus Marketplace Strategy
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COVID-19 Bankruptcies: How The Pandemic Widens The Gap Between The ‘Haves’ And ‘Have Nots’
The weight of the COVID-19 pandemic is pushing retailers to a breaking point, as companies including Gap, Neiman Marcus and Macy’s start taking special measures to stay solvent during the…
Features April 24Kroger Releases Free COVID-19 Safety Guide For Retailers, Opens New Testing Sites
Kroger is sharing tips for creating safe work environments during COVID19 with guidelines titled: What We’ve Learned: A Blueprint for Businesses. The retailer also has launched free drive-thru COVID-19 testing…
News April 24
What Social Shopping Looks Like Across 5 Popular Platforms
Social media platforms are well on their way to becoming established channels for e-Commerce, especially when it comes to brand building and engaging customers for retailers. Indeed, the rise of…
Executive Viewpoints April 24
New Walmart CMO Comes From Rival Target
William White, who had been Target’s SVP Marketing for two and a half years, is joining Walmart as CMO effective May 11, 2020, according to a Bloomberg News report. White…
News April 23Gap Warns Of Need To Raise More Cash For Ongoing Operations
Gap has used up nearly half its cash savings even after drawing down its entire $500 million credit line and skipping April rent payments, according to a filing with the…
News April 23Target Doubles Digital Sales, Driving 7% Comp Sales Boost
Digital sales growth of more than 100% helped Target boost comparable sales by 7% for the quarter to date — even with a slight decline in physical store sales. However,…
News April 23
3 Brands Using Content To Build Connections & Communities During COVID-19
We’re all trying to navigate a new normal…as people and as professionals. I know I’m personally spending more time on social media, mindlessly scrolling through content in order to feel…
Editor's Perspective April 23
Retail Is Undergoing A Significant Transformation — And AI Is Key To Its Success
Consumer buying is steadily shifting from traditional storefronts to new channels: 16% of retail sales were e-Commerce transactions in 2018. That’s expected to grow to 25% by 2026. Analysts expect…
Executive Viewpoints April 23
Machine Learning-Based Demand Forecasting For Fast Adaptability To Changes
Demand forecasting methods have been used in retail for a long time. Most of them are based on historical data, which is no longer useful in the new COVID-19 reality.…
Executive Viewpoints April 23
