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Redefining Influencer Marketing In The New Normal
Influencer marketing has seen explosive growth over the last few years as companies increasingly invest in the industry — but recent events have many marketers questioning how they can move…
Executive Viewpoints June 23
Podcast: Analyzing The Staying Power Of Key COVID-19 Trends
We’ve all had to make significant adjustments in our lives because of the COVID-19 outbreak. In addition to personal and professional pivots, we’ve had to change the way we shop. The pandemic has popularized experiences like…
Executive Viewpoints June 22Report: Apple To Close 11 Recently Reopened Stores Due To Rise In Coronavirus Cases
Apple will close 11 reopened stores in four states where the number of COVID-19 cases are rising, according to NPR. The move will affect two locations in Florida, two in…
News June 22Casey’s General Store Adopts Merchandising Platform To Improve Sourcing Capabilities
Casey’s General Stores has partnered with RangeMe to upgrade its merchandising capabilities. Casey’s will use the platform to streamline and scale its current product sourcing initiatives, and leverage industry insights…
News June 22Report: Brookfield Sues Gap Over Unpaid Rent While Seeking Debt Relief Itself
Major malls and the retailers within them have suffered financial devastation for months as COVID-19 shutdowns prevented them from doing business — sometimes pitting two parties struggling with finances against…
News June 22Women’s Apparel Retailer Long Tall Sally To Cease Operations After 44 Years
UK-based fashion retailer Long Tall Sally will wind down its operations, citing existing pressures that were exacerbated by the COVID-19 crisis. COO Alison Doherty noted “the changing economics of retail,…
News June 22LAFCO Achieves Open Rate 3X Higher Than Average With Targeted Loyalty Email Campaign
LAFCO, a fragrance and body care company, has adopted Zinrelo to power its LAFCO Rewards Program. The program offers shoppers multiple point-earning opportunities for purchases made on its web site…
News June 22
The COVID-19 Crisis Gives Rise To Unlikely Partnerships Across Retail Formats
The COVID-19 pandemic has resulted in immense suffering and loss for families around the world. All this darkness though, perhaps unexpectedly, has also served as a catalyst to bring people…
Executive Viewpoints June 22
Are Retailers Ready For The CCPA Enforcement Deadline?
With the California attorney general on track to enforce the California Consumer Privacy Act (CCPA) in July 2020, retailers will continue to face challenges in meeting CCPA compliance. According to…
Executive Viewpoints June 22
