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TikTok has launched Attribution Analytics to help marketing teams understand the bottom-line impact of the platform's advertising solutions.

TikTok Launches First-Party Measurement Solution for Advertisers

TikTok has launched Attribution Analytics, a first-party measurement solution designed to help marketing teams understand the bottom-line impact…

News September 19
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Sam's Club has launched a new media and sales performance dashboard, designed to create a “central source of truth” for brands that want a clearer picture of campaign performance via its Member Access Platform (MAP).

Sam’s Club Adds More Robust Performance Dashboard for RMN Advertisers

Sam’s Club has launched a new media and sales performance dashboard, designed to create a “central source of…

News September 19
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Amazon Extends Just Walk Out Technology to Apparel and Fan Gear with RFID

Amazon has incorporated RFID capabilities into its Just Walk Out cashierless technology to handle the sale of apparel…

News September 19
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Mastercard predicts a solid holiday shopping season with 3.7% growth.

Mastercard Forecasts ‘Solid’ Holiday as Consumers ‘Recoup Their Power’

This holiday season, U.S. retail sales from Nov. 1 to Dec. 24 (excluding automotive) are forecast to increase…

News September 19
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Oracle and Uber have launched Collect and Receive, a new offering designed to enrich retailers’ last mile delivery experiences.

Uber and Oracle Collaborate on New Last Mile Offering

Oracle and Uber have announced the launch of Collect and Receive, a new offering within the Oracle Retail…

News September 19
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Stop & Shop Adds Real-Time Data Collection Capabilities to Marty Robots in 300 Stores

Stop & Shop has enhanced its in-store googly-eyed Marty robots to alert store associates when items need restocking,…

News September 18
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TikTok has been fined $368M for data privacy violations in Europe.

TikTok Hit with €345 Million Fine for Data Privacy Violations in Europe

The Irish Data Protection Commission (DPC) has fined ByteDance-owned TikTok €345 million (approximately $368 million) for a series…

News September 18
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Amazon has set the dates of its fall Prime sale, which will kick off the holiday shopping season.

Amazon to Kick off Holiday Shopping Oct. 10 with Second Prime Day Event

Amazon has set the date of its previously announced second Prime sale of the year, following its biggest-ever…

News September 18
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Victoria’s Secret Launches Fund Supporting Gender Equality Worldwide

Victoria’s Secret has introduced The Tour Impact Fund, designed to support gender equality and amplify voices in the…

News September 18
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