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Simon and Rue Gilt Group's Shop Premium Outlets marketplace is positioned as an online mall.
Features August 22

Inside the ‘Online Mall’ Simon has Created for its Outlet Brands

A lot of new marketplaces have sprung up in the last few years, but even…

As Gen Z Gains Spending Power, Luxury Brands Go Big with Digital
Features August 18

As Gen Z Gains Spending Power, Luxury Brands Go Big with Digital  

Once reserved for an ultra-affluent clientele with disposable income to spend on shopping trips in…

TikTok and Barnes & Noble have teamed up for the summer reading #BookTokChallenge.
Features August 1

How Barnes & Noble is Leveraging the #BookTok Phenomenon (and Vice Versa)

Before there was TikTok to entertain us, there were books (and radio, theater, TV, music…but…

Footwear brand Merrell switched to 3D for its product design and saw huge results.
Features July 25

How 3D Helps Footwear Brand Merrell Move at the Speed of the Consumer 

With the metaverse ever-present in the media these days, most people’s first thought when hearing…

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