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L’Occitane Combines CEO and Managing Director Roles

Laurent Marteau

The L’Occitane Group has streamlined its leadership structure, combining the responsibilities of CEO and Group Managing Director and naming current Group Managing Director Laurent Marteau as its new Group CEO. Acting CEO André Hoffmann will step down from this position but will remain an Executive Director and member of the Group’s board.

Marteau has 20+ years of experience in global beauty, working in various senior management roles for the LVMH Group for 15 years. He joined the La Prairie Group in 2014, eventually rising to VP for Europe, the Americas, the Middle East and Africa. Marteau joined L’Occitane as Group Managing Director in 2022.

“Laurent embodies the L’Occitane Group’s entrepreneurial mindset and deep commitment to people and nature,” said Reinold Geiger, Chairman of the L’Occitane Group in a statement. “His in-depth knowledge of the global market, combined with an inclusive leadership style, makes him a strong CEO to bring together a multi-brand and multicultural group delivering value for all our stakeholders.”

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