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Inside AEO’s Inaugural ESG Report: A Blueprint for a Better World 

American Eagle Outfitters, Inc. (AEO) has invested heavily in winning the hearts, minds and dollars of Gen Z…

Features October 18
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How Carter’s is Committing to People, Planet and Product

Social impact, brand purpose and environmental influence are all driving decisions for consumers and employees alike. In a…

Features October 17
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TikTok is making big moves in advertising and potentially fulfillment and music streaming as well.

TikTok Doubles Down on Community, Creators with New Platform Updates

As TikTok kicks off its second annual TikTok World business summit, the social media juggernaut is making headlines…

Features October 14
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DTC Brands Forge Unique Paths to Growth

DTC Brands Forge Unique Paths to Growth

As many direct-to-consumer brands are learning, there is no one-size-fits-all strategy for growth. After all, there are so…

Features October 13
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Kantar Study: To Sway Sustainability Wannabes, Emphasize Value and Make Changes More Visible

Inflation, the war in Ukraine and other global concerns have put a damper on many shoppers’ sustainability demands…

Features October 12
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Branded podcasts are becoming an increasingly popular marketing vehicle for retailers.

The Rise of the Branded Podcast: How and Why Retailers are Creating Their Own Shows

Nearly 125 million Americans now listen to podcasts monthly, according to eMarketer. Perhaps more importantly, Insider Intelligence estimates…

Features October 11
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The Independent has teamed up with Bolt to let readers buy products on its site.

How One UK Publication Captures Shoppers at the Point of Inspiration

British newspaper The Independent has always been a bit of a rebel. Founded in 1986 despite skepticism about…

Features October 7

Store Tours: Blushington’s Community ‘Hub’ in New York City

Like many businesses, Blushington had to shutter its stores during the pandemic. But for the beauty services company,…

Features October 5
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Pop-Up Strategies to Create Unique Consumer Journeys for Long-term Success

Pop-Up Strategies That Power Unique Shopper Journeys

Despite their temporary nature, pop-up shops are intended to make a lasting impression on visitors through offering extraordinary…

Features October 5
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